| Media Language | Media Audience | Media Representation | Media Industries |
| – Barthes. – Strauss. – Todorov. – Neal. – Baudrillard. | – Gerbner. – Shirky. – Jenkins. – Bandura. | – Gauntlett. – Butler. – Hooks. – Gilroy. – Hall. – Van Zoonen. | -Hesmond-halgh. – Curran & Seaton. – Livingstone & Lunt. |
