Historical:

What it means or refers to:

How media products reflect historical issues and events, e.g. through the specific era or time period in which a product is set or an era, time period or historical event that the product refers to.

Examples you must find in your products:

How media products studied are influenced by historical
contexts through intertextual references.
How media products studied can act as a means of
reflecting historical issues and events.

Economic:

What it means or refers to:

The business and financial system in which media producers operate.

How media products reflect their economic context through production, financial and technological opportunities and constraints. This may include the impact of production budgets on media products, differences between production budgets for different producers, and sources of funding.

Examples you must find in your products:

How media products reflect their economic contexts
through production, financial and technological opportunities
and constraints.
How media products differ in institutional backgrounds and
use of media language to reach different audiences.

Cultural:

What it means or refers to:

The beliefs, meanings and practices that guide the shared
behavior of individuals of a group of people within the same society. This includes the attitudes, values, habits, customs and traditions.
It also includes the cultural products created by that society at
any given time. These will reflect the time in which they are
produced and help understanding of the ways in which they were made and the values and beliefs that were in place at the time of production.

Examples you must find in your products:

How media products studied are influenced by cultural
contexts through intertextual references.
How media products studied can act as a means of
reflecting cultural issues and events.
How media products can reflect and construct cultural
attitudes towards wider issues and beliefs.

Social:

What it means or refers to:

The relationship between media producers and the society within which they operate, including the social make-up of producers and audiences.
The way in which media products reflect and construct social
attitudes, and portray social changes, conflicts, anxieties and
inequalities including the influence of changes in gender roles, of gender, racial and ethnic inequalities, and social attitudes to
sexualities.

Examples you must find in your products:

How media products studied are influenced by social
contexts through intertextual references.
How media products studied can act as a means of
reflecting social issues and events

Viewpoints and Ideologies:

Capitalism – An economic and political system in which a
country’s trade and industry are controlled by private owners for profit, rather than by the state.

This can relate to: BBC

Populism – A political approach that strives too appeal to ordinary people who feel that their concerns are
disregarded by established elite groups.

This can relate to: The Voice

Consumerism – The promotion of the interests of consumers and the preoccupation of society with the acquisition of
consumer goods.

This can relate to:

Globalisation – The processes by which businesses or other
organisations develop international influence or start operating on an international scale.

This can relate to: GQ

Patriarchy – A system of society or government in which men
hold the power and positions of social, political and economic privilege in comparison to women.

This can relate to: Score

Feminism – The advocacy of women’s rights on the grounds of
the equality between men and women across all
aspects of life.

This can relate to: The Gentlewoman

Individualism – A social theory favouring freedom of action for
individuals over collective or state control.

This can relate to: The Voice

Self-managerialism – Approaches of self discipline that require us to manage ourselves, in particular our health and physical appearance, in a disciplined way.

This can relate to: The male gaze

Neoliberalism – Neoliberalism is a model of free market capitalism that favors greatly reduced government spending,
deregulation, globalisation, free trade, and privatisation.

This can relate to: Blinded by the Light

Imperialism – Extending a country’s power and influence
through colonization, use of military force, or other means such as through media production.

This can relate to: The Daily Mail