Question number | What went well? | What could be improved? | What am I going to do to improve? |
1 | Including semiotics theorist Roland Barthes and explaining his key concepts, and linking them to Figure 1 | Include Ferdinand De Saussure – indexical sign and Vladamir Propp – character types | Revise theorists more in depth to have more to talk about |
2 | Included political and economic context from the music video | Bring in a relevant theorists – Jean Baudrillard – simulation of reality. Levi Strauss – binary oppositions | Revise theorists |
3 | Included Laura Mullvey’s Male Gaze theory and linked it to the advert | Link to Jean Kilbourne – objectification of women through advertisement | Research on relevant theorists |
4 | Briefly explained Neale’s genre theory Briefly mentioned Old Town Road and applied genre to the music video | More depth on Steve Neale and how it is relevant to the question | Learn definitions on ‘sub-genre’, ‘hybridity’ and ‘genre as a cultural category’ |
5 | 05.1) 3/3 marks – well revised post-modernism | 05.2) did not know the hypodermic needle theory | Learn the theory – the media injects messages into the audience to force them to believe the message being communicated |
6 | Showed brief knowledge on Daily Mail | Did not respond to how the Daily Mail shape social and cultural contexts – lack of understanding | Revisit The Daily Mail and learn how they respond to cultural and social contexts |
7 | Showed brief understanding of the storyline | Not enough knowledge on production and distribution Did not mention David Hesmondalgh | Learn the production and distribution and link to diversity |
- Secured target grade – 50/84 – grade C
- 1 mark off grade B (51/84), 11 marks off grade A (61/84)
- To achieve a higher grade, improve on 20 markers with more knowledge and application on close study products. E.g. Ghost Town – apply more context, Blinded by the Light – more understanding in production and distribution.