In Lesson	Out of Lesson
Wed	Make Plan and Finish SOI	Complete SOI – Take Photos for 3 Products
Thur	Research gaming mags and ads	Research Different Ads – plan 3 ads – take photos
Fri	Submit 1st Draft SOI – plan out ads , start first ad
Sat		Complete 1st Product
Sun
Mon		Complete 2nd Product
Tue
Wed		Complete 3rd Product
Thur
Fri	Submit Production 1 (all products in appropriate media form)

Statement of Intent

From the set brief I chose, I’m looking to create two media products, one being a double page magazine and the other being a three full-page advert linked to the gaming community, I want the media products I produce to have aspects of an information guide. For example, on local sales, new/best games, new/best consoles, long lasting products or new events. I chose ‘set brief 2′ because personally I’m interested in the gaming industry and the creativity the community has made/put out for their favourite games, like art, costumes, etc. In recent years I feel that there aren’t many gaming magazines available likely due to the internet becoming more advanced. In doing this NEA task, I hope to better my knowledge, I found Albert Banduras Theory of ‘Media Effects’, media language linked to magazines and other theories linked to magazines or video games interesting but quite confusing. As I get Bandura’s theory explores the idea that audience members are passive consumers of content and that these consumers imitate behaviours they see without any thought, I do feel that this doesn’t always apply to media like video games. I think this way because a lot of video games companies produce games with the simple goal of giving consumers something to have fun with, even if they play a game by themselves, with friends or family. So, hopefully in doing brief 2, I will better my own knowledge and understanding of the theories and media language that have been applied to both industries. The target audience I want my NEA products to be aimed toward is teenagers and young adults close to my age, this being 16-19. I feel this’ll be the best age to aim for because most people I know that are similar ages to myself play video games. Both products I create should also be aimed to all genders because video games are usually stereotyped as being an activity that males only do, but its untrue so that’s why I want the products to be aimed for everybody. Personally, I follow different gaming groups on Instagram like IGN, that act like the news for gamers and inform them of upcoming games or products. They also sell their own products on their online website so I could use their page as a reference for my 3 adverts. Personally, I find these accounts very interesting and would like to emulate their way of promoting products but in the style of magazines like GQ or Marketing Week. 

Summer Term 2 plan

	Mon	Tue	Wed	Thur	Fri	Sat	Sun
Week 1	Feedback	Make small plan for production 2, research gaming magazines	Revisit SOI, start front cover	Dr M away	Inset Day
Week 2	Start content page
Week 3
Week 4	Sports day		Dr M on trip	Dr M on trip	Dr M on trip
Week 5
Week 6
Week 7	Try to print off productions				FINAL submission