For my front cover of the magazine, I intend to create the theme of beauty as my main style to attract readers. This will consist of makeup, beauty tips and secrets. I aim for these factors to appeal to any genders as beauty is embraced into everyday life. Beauty is known to be most popular styles amongst magazine readers, as many genders of today’s world are experimenting various techniques to use makeup. I aim to promote my front cover in the style of the gentle woman magazine as beauty is most popular amongst females and they need the sense of power and control to portray to the reader and go against stereotypes. The target audience I would like to direct my front cover to is from 18-65 years old with the gender mainly being aimed for females. I have chosen this age range due to the products and information I would like to make available as it is suitable for those in that range. Anyone younger than my target audience would not find makeup and beauty as interesting because they are too young to commit towards it and don’t have the knowledge to obtain the basic makeup skills. Whereas anyone above 65 would not feel the need to know about beauty because they would rather find out relevant information such as health and lifestyle to be applicable towards their life. As the age range starts off young, beauty becomes more of a common interest towards teens. So, I will have to make sure there is an appropriate amount of beauty information displayed, to attract the older audience and make them feel included. I have chosen Meghan Markle in the Tatler magazine as my style model because of her facial expression. Only her face being shown allows the reader to feel a connection to Meghan because of the up-close view.

I would like my title to be in front of my model because my company would need to be well known towards the audience, if I need to grab the reader’s attention in the future. Even though the title is in front of my model, it still doesn’t undermine the role of her playing as the protagonist. I would like her to have direct mode of address to portray her confidence and self-empowerment. This opposes the theory of ‘the male gaze’ by Laura Mulvey, claiming women are represented as objects that fulfil men’s pleasures of looking etc. However, I would like my model to challenge this theory by looking directly towards the audience (camera), wanting to be the looker rather than being ‘looked at’. I intend to make my model display piercing eyes towards my audience and inform them of the power that she has over drawing the audience in. I would like my colour pallet to consist of three colours, red, white and black. I aim to use red as my prime colour as it is considered as a seductive tone. This would create a sense of passion and attract the attention of the model as she would be looking at the camera in a seductive way.  

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