C S Pierce

Iconic Signs – Abraham Lincoln, Stalin, Newspaper

Indexical Signs – The YouTube symbol relates to social media. Abraham Lincoln relates to being a US president, Joseph Stalin relates to coming from Russia

Symbol signs – A symbol sign would be the colour white, another symbolic sign would be the letter M, another symbol sign would be the fact that the dimensions of the post is similar to a rectangle.

Iconic sign:

The Instagram logo is not the actual Instagram logo, but it looks like it.

Indexical Sign:

The Apple logo is trying to look like an apple but it is only a silhouette.

Symbolic Sign:

The M in the Mcdonald’s logo has relevance to the letter we read as M.

Iconic Sign

The iconic signs in my banner are the magazines as they are not the actual magazine covers but look exactly like the magazine cover.

Indexical Sign

an indexical sign in my banner is the word ‘ media’ as it is representing the subject media.

symbolic sign

a symbolic sign in my banner is all of the magazines collaged to look like bunting.

Semiotics

1. Sign = something that represents something else
2. Code = constructs meaning in media form
3. Convention = the way of doing something
4. Dominant Signifier = the most important thing that stands in for something else
5. Anchorage = words that join an image to give meaning and context.

Ferdinand de Saussure:

1. Signifier = something that stands in for something else
2. Signified = something that is being evoked

C S Pierce:

1. Icon = a sign that looks like an object
2. Index = a sign that has a link to an object
3. Symbol = a sign that has a random link to its object

Roland Barthes:

1. Signification = process of constructing meanings from the sign
2. Denotation = the literal meaning of something
3. Connotation = meanings associated or interpreted with something
4. Myth = a widely held but false belief or idea
5. Ideology = the science of ideas
6. radical = something unexpected
7. reactionary = an expected idea

Indexical; Radio waves, Black triangle

Iconic; Security camera and transmitter.

Symbolic; (a random or arbitrary sign that is shared through agreement) eg colour yellow/purple, the curved shape

Semiotics is the study of signs:

An Iconic sign is something that looks like its object. For example in my work, the book, statue and Elvis Presley are all iconic signs

An indexical sign is a sign that has a link to its object. For example in my work, the newspaper, television and record all have links to media

A symbolic sign is something that has a random link to its object. For example in my work, the blue font, the black and white background and the fire are all symbolic signs.

Iconic sign- newspaper, person

Indexical sign- black and white symbolises history

Symbolic sign- the texture potentially symbolises the article is old

iconic -person, newspaper.

indexical- smoke, fire engine siren.

symbolic- texture of an object could show its from the past (old).