Category Archives: Postmodernism

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THEORY REVISION

SEMIOTICS

ROLAND BARTHES – Concept 1: Denotation and Connotation

Barthes’ tells us by using a ‘denotative reading’ is how viewers decode media products. This occurs when a reader recognises the literal and physical content, e.g. an older man with his fist in the air, the style and colour of clothing. After this, readers quickly move beyond the recognition of the product and engage with what he calls ‘cognitive decoding.’ This refers to the deeper understanding prompted by advertisers to the emotional, symbolic/ideological significances, e.g. the older man’s fist may suggest defiance or aggression, the clothes may suggest a class.

WHEN LOOKING AT A MEDIA TEXT:

Image Features:Look out for:
POSE
(Subject positioning, stance or body language)
Breaking the 4th wall creates: confrontational/aggressive or invitational feel.
Off screen gaze: Right side – adventure/optimism. Left side – regret/nostalgia.
Body language: strong/weak/passive/active/open/closed
Subject Positioning: Where the person/people stand.
Proxemics: Their distance from people/things.
MISE-EN-SCENE
(Props, costume and setting)
Symbolic Props: rarely accidental
Pathetic fallacy: weather connotations to add meaning – character’s thoughts/tone
Costume Symbolism: Stereotypes help to decipher a character’s narrative function
LIGHTING CONNOTATIONSHigh-Key lighting: no shadows – positive and upbeat with a lighter feel
Low-Key lighting: Serious/ sad/moody connotations.
Chiaroscuro lighting: contrast lighting (light sharply cuts through darkness) – hopelessness/mystery
Ambient: infers realism
COMPOSITIONAL EFFECTS
(Shot distance, positioning of subjects in the frame)
Long shots: dominated their environment
Close-ups: intensifies emotions/impending drama
Open/closed frames: open- freedom, closed – entrapment
POSTPRODUCTION EFFECTSColour control: Red- anger, white – innocence
High saturation: Vibrant colours – cheerful
Desaturation: Dull colours – serious/sombre

Barthes’ recognised that text also gave meaning. He says it helps to ‘anchor’ image meanings in advertisements. Without anchorage, media imagery is likely to produce polysemic connotations (multiple meanings).

“a vice which holds the connotated meanings from proliferating”

Concept 2: The media’s ideological effect

Barthes’ suggests media replaces/replicates functions of myth making. The press, television, advertising, radio – convey the same sort of authority as myths and induce similar ideological effects. Anonymisation of myths shows it’s a collective view rather than singular –> media replicates this.

Naturalisation: Media products present ideas as natural/fact/common sense. When a range of media texts repeat the same idea, audience believe it is a fact rather than perspective, social norm.

Media myths are reductive: Media simplifies and reduces/purifies ideas to make it more digestible. – message reduction discourages audiences to question and analyse thoroughly.

Media myths reinforce existing social power structures: “the oppressor has everything, his language is rich, multiform, supple.” Those who have power tend to control the myth making process through the privileged access – maintain illusion that the system that benefits the powerful is naturally ordered and unchangeable.

C.S PEIRCE:

Peirce did not believe that signification was a straightforward binary relationship between a sign and an object, he viewed this innovative part of his triad as how we perceive or understand a sign and its relationship to the object it is referring to. The representamen in Peirce’s theory is the form the sign takes, which is not necessarily a material or concrete object. Peirce theorised that we interpret symbols according to a rule, a habitual connection. ‘The symbol is connected with its object because the symbol-user and a sign exists mainly due to the fact that it is used and understood. Peirce’s triad of signs concludes of:

Icon – A sign that looks like an object/person, e.g picture of a lamp.

Index – A sign that has a link to its object, e.g smoke and fire.

Symbol – A sign that has a more random link to its object, e.g colour, shape

FERDINAND DE SAUSSURE:

According to Saussure theory of signs, signifier and signified make up of signs. A sign is composed of both a material form and a mental concept. The signifier is the material form, i.e., something that can be heard, seen, smelled, touched or tasted, whereas the signified is the mental concept associated with it. C.S Peirce based his research off of Saussure.

Signifier – Stands in for something else.

Signified -Idea being evoked by signifier.

Unseen CSP Postmodernism

Hyperreality – Being unable to distinguish between fantasy and reality.

Simulation (sometimes termed by Baudrillard as ‘Simulacrum’) – Where events are played out as if they are real when in fact they are not.

Simulation – CSP has unrealistic connotations – dominate signifier has otherworldly physical features which would never be seen in reality – shows that our visions of reality are ever changing and uncontrollably morphing.

Hyperreality – Wondering if the games cover is reality in some form.

Postmodernism Essay Prep

2 CSPs I will compare = Tomb Raider and War of the Worlds.

Tomb Raider

Lara Croft – Main character and female partaking in violence – previously unheard of. The gameplay being as violent as it is with the main character being a woman could often confuse players who read into it even slightly – what is going on? Women running around with guns?

Despite this, Lara Croft is still dressed in very revealing clothing in order to appeal to heterosexual male audience – “Male Gaze”

This mix of such opposing elements is incredibly confusing and could even leave people wondering what kind of game they are playing – what culture and time period are we in where this type of product could succeed? How is the product helping individuals, societies or communities?

War of the Worlds

War of the Worlds was broadcast in 1938 and has been said to be a cause of over 7 million American people becoming terrified, and actually believing that aliens were invading the earth.

This was due to the fact that radio was still very new at the time, and it used the codes and conventions of a news broadcast in order to make a made up explosion and invasion of aliens seem like a real world issue and crisis.

CBS likely exaggerated impact of War of the Worlds for marketing and publicity purposes – people didn’t actually kill themselves and believe martians were invading – according to Jean Baudrillard’s theories around postmodernism. He states that “people lose the ability to distinguish between reality and fantasy”.

This links to the idea that the people who consumed War of the Worlds could not discern the fact that what played out in the broadcast was but a simulation and so did not occur in the real world. The idea of hyperreality is also relevant here because although aliens obviously do not exist, our world is so undefined and unfinished that change in this manner is not shot down immediately by humanity as a collective. The realm of possibility that mankind opens up by our own ways of thinking allow foreign and alien ideas to blossom, and this is what Baudrillard discusses and defines as a “postmodern” society. The fragmented truths and complications of our world can result in massive confusion, and this is evident in the outbreak of hysteria from War of the Worlds.

MEMENTO: Narrative and Postmodernism

Refer To:

Narrative (How it is structured)

Action – Place – Time

Exposition (Beginning) – Climax (Middle) – Denouement (End)

PeripeteiaThe turning point in a drama after the plot moves steadily to its denouement. AnagnorisisWhen you discover the true identity of the character, or true nature of the what they had planned. Catharsisshows emotion of an audience through a character or characters.

Types of orders: Linear In order of how they occur, how the story unfolds Chronological Could include flashbacks as it doesn’t tell the story straight through from beginning to the end SequentialWhen many moments connect to each other (location or time) forms a distinct narrative unit

EquilibriumEverything is balanced DisruptionWhen the problem is happening New equilibriumreaching a resolution

Vladimir Propp (Character Types and Function)

uses STOCK CHARACTERS to structure stories (e.g. hero, villain, helper, victim, false hero, princess, dispatcher)

Claude Levi-Strauss (Binary Oppositions)

Creates a dominant message (ideologyof a film. However, as mentioned previously, the way in which individual students / audience members decode specific texts, is also contingent on their own individual ideas, attitudes and beliefs

Roland Barthes (Proairetic and Hermeneutic Codes)

Proairetic code: action, movement, causation. Hermeneutic code: reflection, dialogue, character or thematic development. Enigma code: the way in which intrigue and ideas are raised – which encourage an audience to want more information.

Postmodernism

Pastiche it imitates an artistic style of another person’s work. Parodywhen a performance imitates and is used for a comic effect. Bricolage‘do it yourself’ the creation of work from a diverse range of things that happen to be available. ‘involves the rearrangement and juxtaposition of previously unconnected signs to produce new codes of meaning’. Intertextualityit seeks the connections between media texts and social life. It suggests signs only have meaning in reference to other signs and that meaning is therefore a complex process of decoding/encoding with individuals both taking and creating meaning in the process of reading texts. In other words. HyperrealityThis happens when you can distinguish reality from a simulation of reality. For example, in the movie we can not tell which is the movie or the game that is happening. Simulation (sometimes termed by Baudrillard as ‘Simulacrum’) – it is where the model mimics the operation of an existing system that provides evidence to make decisions for process changes. The simulation of total mediation without meaning. Their are many layers of the game so we can many different copies that is perpetrated from the real world. Alienationwhen you reject a person’s position of former attachment / becomes isolated from their environment or from other people. A form of separation or distance.

The process of fragmentation is a key element of POSTMODERN CULTURE. The notion of separating, splitting up and dividing previously homogeneous groups such as, friends, the family, the neighbourhood, the local community, the town, the county, the country and importantly, is often linked to the process of fragmented identity construction.

Surface and style over substance (Postmodernism)

in a postmodern world, surfaces and style become the most important defining features of the mass media and popular culture

the fragmentary, decentred nature of music videos that break up traditional understandings of time and space so that audiences are ‘no longer able to distinguish ‘fiction’ from ‘reality’, part of the postmodern condition’

There is no ‘real‘ – just a collection of fragments. We are free to construct ourselves.

There is not truth in history; memory cannot be relied upon as evidence for knowledge. People who claim to know the truth can’t be trusted.

Jean Baudrillard

The media makes everyone a consumer – audiences have a limited relationships with authentic meanings.

Authenticity is impossible to find or keep as the hyperreal world of modern media is so encompassing and so incessant, Baudrillard tells us the deluge of messages offered have limited significance. Cultural products in postmodernity construct throw-away messages, forgotten almost as instantly as they are consumed.

Media proliferation has resulted in an implosion of meaning through the simultaneous presentation of oppositional truths.

The postmodernism age is marked by the dominance of advertising as a media form. Baudrillard suggests that media blending has resulted in the construction of fictionalised reality.

As a result, contemporary media forms have blurred fact and fiction to the extent that, Baudrillard argues, audiences can no longer tell them apart.

MEMENTO: NARRATIVE AND POSTMODERNISM

We are looking at Memento as a way of going back over the very complex theoretical ideas that we covered in our overview of POSTMODERNISM. As such, for this film you will need to refer to NARRATIVE (essentially how narratives are structured) and POSTMODERNISM (a way of thinking about some of themes that are in this film). You may also want to refer to The Language of Moving Image, which will enable to think about how moving images are put together. This will help with your CSP’s on music video, TV, Film, radio, maybeline advert etc.

ONCE AGAIN PLEASE NOTE THAT THIS IS NOT A CSP, BUT YOU CAN REFER TO IT IN YOUR EXAM IF YOU ARE ABLE TO PROVIDE A LEVEL OF ANALYSIS AND STUDY (AND NOT JUST A CASUAL, SURFACE, POSTMODERN-STYLE, REFERENCE)

AS SUCH SPEND THE FIRST LESSON THIS WEEK GOING BACK OVER 1) NARRATIVE, 2) THE LANGUAGE OF MOVING IMAGE AND 3) POSTMODERNISM

Post-Modern theorists

SLAVOJ ZIZEK

Slavoj Žižek is a Slovenian philosopher, cultural theorist and public intellectual.

Talks about post-modernism

German – song

Surface level – style over substance

we are more interested in the surface of an object than its’ inner meaning.

A good place to look for illustrations of postmodern culture, in terms of media studies, is the music video. 

disconnect between artist and art in music video.

In Legacy – music video – there is no narrative theme and structure – just simply visuals.

copied from DrM

Key Thinkers

Although Postmodernism sometimes refers to architectural movements in the 1930’s the most significant emergent point is to be found in the 1980’s with clear philosophical articulations from eminent thinkers such as Jürgen HabermasJean BaudrillardJean-Francois LyotardFredric Jameson and others. From which develop a number of key terms which are important to understand as they not only shed light on what is clearly a complicated and confusing topic, but they also form the body of knowledge that students are most likely to be assessed on.

The loss of a metanarrative

A good starting point would be to return to the concepts of PASTICHE and PARODY, as Fredric Jameson claimed that Postmodernism is characterized by pastiche rather than parody which represents a crisis in historicity. Jameson argued that parody implies a moral judgment or a comparison with previous societal norms. Whereas pastiche, such as collage and other forms of juxtaposition, occur without a normative grounding and as such, do not make comment on a specific historical moment. As such, Jameson argues that the postmodern era is characterised by pastiche (not parody) and as such, suffers from a crisis in historicity.

postmodernism

Modernism – global movement which sought a new alignment with the experience and values of modern industrial life

Post-modernism – characterized by scepticism toward the “grand narratives” of modernism, opposition to feelings of certainty/stability of meaning, and emphasis on ideology as a means of maintaining political power

It is generally agreed that the postmodern shift in perception began sometime back in the late 1950s, and is probably still continuing. Postmodernism can be associated with the power shifts and dehumanization of the post-WWII era and the onslaught of consumer capitalism. It can be applied to  literature, art, philosophy, architecture, fiction, and cultural and literary criticism etc…

The post-modern world is globally linked, through technology and mass media, but locally divided due to the focus on technology, media, consumption as it causes individuals to be come isolated from the real world

Post modernism signifies the reworking of the old in order to create something new, through intertextuality, reference and pastiche – an instance were reference/copying contributes to understanding-self. in saying that, post-modernism signifies new expressions of identity and being, often found in popular culture and modern technology, which are simply new iterations of previous expressions.

the idea of fragmentary identity links to post modernism due to the uncertainty the movement is characterised by – people have adopted multiple identities EG identity with friends, identity at work, identity on social media. LINK TO GAUNTLET. Fragmented identity creates a sense of isolation but more individualism.

post-modernism is arguably an effect of consumerism – people seek satisfaction in consuming but find the pleasure is not long-term, so they continue to consume and therefore continue to be dissatisfied – creating a sense of unfulfillment and displeasure. Links to Fredric Jameson’s approach that mass media/culture is a form of hegemony in the post-modern world, where media and capitalism play a significant role in colonising people’s thoughts and ways of life. The desire to consume just for the sake of consumption creates a society that focusses on surface and/or style over substance

Baudrillard:

 claims that our current society has replaced all reality and meaning with symbols and signs, and that human experience is a simulation of reality

 “It is no longer a question of imitation, nor duplication, nor even parody. It is a question of substituting the signs of the real for the real” (The Precession of Simulacra 2)

Key Terms – characteristics of post-modernism

  • Pastiche – form of post modern art, an artistic work in a style that imitates that of another work, artist, or period.
  • Parody – an imitation of the style of a particular writer, artist, or genre with deliberate exaggeration for comic effect
  • Bricolage – a technique or creative mode, where works are constructed from various materials available or on hand,
  • Intertextuality – relationship between texts
  • Referential – containing or of the nature of references or allusion
  • Surface and style over substance and content – appearance over quality
  • Metanarrative – A narrative which concerns narratives of REAL LIFE historical meaning, experience or knowledge and offers legitimation of such through the anticipated completion of some master idea
  • Hyperreality – inability of consciousness to distinguish reality from a simulation of reality, especially in technologically advanced societies
  • Simulation (sometimes termed by Baudrillard as ‘Simulacrum’) – imitation of a situation or process
  • Consumerist Society – society which is characterised by the selling and buying of goods, especially goods they do not need
  • Fragmentary Identities
  • Alienation
  • Implosion
  • cultural appropriation
  • Reflexivity

Is Ghost Town post modern?

  • post-modern in the sense is presented radical ideas which shifted from the objective hegemonic beliefs surrounding race and social class, and instead embraces a more subjective approach intersectionality –
  • -it presents a metanarrative as it provides the soundtrack to real life economic hardship and racial tensions occurring at the time– ‘no job to be found in this country’ – as a result of a severe recession in the 1980s
  • -the way in which it presents an unstable narrative structure represents ideas of uncertainty – juxtaposes Todorov’s tripartite narrative structure as it lacks equilibrium, and new equilibrium, only presenting disequilibrium as a reflection of the hardship faced by the working class during the time – ‘cant go on no more’
  • post-modernism signifies new expressions of identity and being – the way in which it represents both the white and black community was the first of its kind – a new identity which embraces all kinds of people therefore shies away from objectivity of modernism -linking to Gilroy’s notion that rejects the concept of ethnic absolutism and believed identity was much more complex
  • sense of alienation created through the idea of ‘ghost town’ as it connotes to decaying stability within society
  • sense of intertextuality – low-key lighting, melodramatic tone, sense of foreboding, low camera angles are all conventions of expressionist horror films which presents a sombre dystopic narrative to reflect the uncertainty of the future

ESSAYHow valid are Baudrillard’s ideas of simulation and hyperreality to understanding the media?
You should refer to the Close Study Products Score and Maybelline to support your answer.
Post-Modernismcharacterized by scepticism toward the “grand narratives” of modernism, opposition to feelings of certainty/stability of meaning, and emphasis on ideology as a means of maintaining political power
began in the late 1950s
BaudrillardBaudrillard observes that the contemporary world is a simulacrum, where reality has been replaced or imitated by false images, and once it becomes difficult to distinguish between the real and the unreal, it becomes hyperreal.
Score -reactionary representation of men and women, highlighting the objective views people had of gender during the 1960s.
-the indexical sign of the women carrying the man connotes to the idea of male dominance, and highlights their obedience
-portraying the dominant signifiers in this way, intertextually references the actual gender roles of the time – therefore portraying a simulacrum of gender, or more specifically male dominance, as Baudrillard claims this is characterised by the imitation of reality
-the way in which it represents truths about society at the time, women should be submissive towards their male-counterparts, establishes the advert to be hyperreal
– however, the narrative itself the way in which the advert implies that by using the product the buyer will gain more female attention, it could be argued that this is not a simulation of reality, as that idea is only used to advertise the product and is therefore not likely to happen
-however, modern audiences may disregard the product’s links to Baudrillard’s notion as the adverts representations subvert modern gender roles, and therefore does not simulate reality.
-despite this, Baudrillard’s theory is useful for understanding the media as his idea of simulation and hyperreality have been used by Score to appeal to their male audience by making it relatable allowing the product to sell
Maybelline-represents both male and female to appeal to modern audiences
-the male is equally interested in the product despite identifying as male, he divulges in feminine practices such as wearing make up which is not stereotypically masculine therefore represents gender identity as fluid
– it therefore creates a simulation of contemporary gender expectations at the time as Baudrillard claims this notion is characterised by an imitation of reality
-appeals to contemporary audience which don’t believe in strict/objective gender identities/conventions
– arguably, the advert is not realistic enough to be considered hyperreal as the identities represented are not dominant, as they subvert traditional gender expectations
-however the narrative itself cannot be seen as a simulacra, due to visual codes, the use of the colour gold and the glistening sound effects, which connote to magic, creating the idea that by using this product, the buyer will magically become more beautiful, which is not a realistic representation – it is to unrealistic to be a simulation

Postmodernism

Definitions:

  1. Pastiche – A work of art, drama, literature, music, or architecture that imitates the work of a previous artist. Usually based on true events / work.
  2. Parody – A work of art, drama, literature, music or architecture that imitates/copies another work with ridicule or irony. Usually making a mockery out of a piece of work.
  3. Bricolage – The construction of a piece of ‘art’ created when things available or around you.
  4. Intertextuality – Seeks and theorises links and connections between media texts and textualized social life. ‘Suggests signs only have meaning in reference to other signs and that meaning is therefore a complex process of decoding/encoding with individuals both taking and creating meaning in the process of reading texts.’
  5. Referential
  6. Surface and style over substance and content
  7. Metanarrative
  8. Hyperreality – The inability to be able to know what is real or what is fake and the idea that reality is not actually real.
  9. Simulation (sometimes termed by Baudrillard as ‘Simulacrum’)  – The idea that reality is not real and is masked by something else such as a copy of reality.
  10. Consumerist Society
  11. Fragmentary Identities – The idea that people can switch between multiple personalities or act like a different person.
  12. Alienation – The state of being disconnected or detached from the world.
  13. Implosion – The realism / realisation of what will happen or could happen.
  14. Cultural Appropriation
  15. Reflexivity

Postmodernism – The sense that there is little meaning and truth in the world. It is different from traditional structures such as a meaning towards something where as society, is now moving towards uncertain structures, with little meaning and truth in the world.

Jean Baudrillard:

  • French sociologist, philosopher and cultural theorist.
  • Baudrillard claims that our current society has replaced all reality and meaning with symbols and signs, and that human experience is a simulation of reality.
  • “We live in a world where there is more and more information, and less and less meaning.” – Simulacra and Simulation Book 1981

In 1959, Richard Hoggart (Uses of Literacy) noted the shift in modern societies particularly the impact on our ‘neighborhood lives’, which was ‘an extremely local life, in which everything is remarkably near‘ (1959:46). As John Urry comments, this was ‘life centred upon groups of known streets’ where there was ‘relatively little separation of production and consumption‘ (2014:76).

Word / Characteristic Reference to film (Existenz / TLBIYLV / Memento) + CSPS (Metroid / Maybelline / Tomb Raider / Newsbeat / Ghost Town / Letters to the Free)
Pastiche– Existenz:
Parody– The Love Box in Your Living Room could be seen as a Parody. For example, in the documentary, British children were taken to the “blue Peter garden” to get terminated by Doctor Who Darleks this was specifically at 21:38. A further example which proves the documentary is a parody is through the distinction that the actor for John Wreath is not actually him, this was shown all throughout the video.
Bricolage
Intertextuality
Referential
Surface and style over substance and content
Metanarrative
Hyperreality– Existenz: The film makes it hard for the audience to distinguish which layer is outside of the game and which is inside the game.
– Tomb Raider:
– Metroid:
Simulation (sometimes termed by Baudrillard as ‘Simulacrum’)– Existenz: Within the film there are multiple times and layers when the characters are in a game or acting like they are in a game. This goes back to Baudrillard theory that we live in a copy of the real world through human experience.
– Games immerse their users to separate them from reality
– Tomb Raider:
– Metroid:
Consumerist Society
Fragmentary Identities– The Boss Life (Maybelline): The celebrities acting within the advert have fragmented identities and lives as they will act different in the real world compared to when they are promoting the mascara/makeup.
– Existenz:
– Memento:
Alienation– Memento: Lenny (the main character) is oblivious to the world and does not know if people are telling the truth and what the truth actually is.
Implosion
Cultural Appropriation
Reflexivity

POSTMODERNISM

Definitions of Key terms

  1. Pastiche =  a work of art, drama, literature, music, or architecture that imitates the work of a previous artist.
  2. Parody =  a work of art, drama, literature or music that imitates/mocks the work of a previous artist with ridicule or irony.
  3. Bricolage = In art, bricolage is a technique or creative mode, where works are constructed from various materials available or on hand, and is often seen as a characteristic of postmodern art practice.
  4. Intertextuality = can be a reference or parallel to another literary work, an extended discussion of a work, or the adoption of a style.
  5. Referential
  6. Surface and style over substance and content
  7. Metanarrative
  8. Hyperreality = It is a threat to contemporary society in association with reality and its copies. Illusions of reality are always formed, and they pretend as the originals.
  9. Simulation (sometimes termed by Baudrillard as ‘Simulacrum’) = Baudrillard claims that our current society has replaced all reality and meaning with symbols and signs, and that human experience is a simulation of reality.
  10. Consumerist Society = A society in which people often buy new goods, especially goods that they do not need, and in which a high value is placed on owning many things.
  11. Fragmentary Identities
  12. Alienation
  13. Implosion
  14. cultural appropriation
  15. Reflexivity
  16. Deconstructive postmodernism = expresses the consequences of an idealism that has taken the linguistic turn and then has seen through the language

Postmodernism:

The rework and copy of other works that may or may not be adapted to differ slightly. An emphasis on ideologies as a motive to maintain political power.

It may even be ironic, joking, or literally, ‘just playing’. However, it is always a deliberate copy (of the old). Therefore, the old has been re-worked into something new, which clearly entails a recognition (a nod and a wink) to what it was and where it came from.

An example of this postmodernism is through the parodyThe Love Box in Your Living Room“. Proven through quotes such as “this was the olden days”, an ironic description of the timeframe being mock-documentarized. A purpose to entertain as well as inform.

“And the generals realised that if they had these devices, they would no longer need telephones to ask their men to kill millions of Germans… after breakfast” dysphemistic humour, dark descriptions of the introduction with non-wired radio transmitters.

Fragmentary individuals:

The process of fragmentation is a key element of POSTMODERN CULTURE. The notion of separating, splitting up and dividing previously homogeneous groups such as, friends, the family, the neighbourhood, the local community, the town, the county, the country and importantly, is often linked to the process of fragmented identity construction.

Fragmentary communities: In 1959, Richard Hoggart (Uses of Literacy) noted the shift in modern societies particularly the impact on our ‘neighborhood lives’, which was ‘an extremely local life, in which everything is remarkably near‘.

Postmodernism

Postmodernism: Postmodernism is largely a reaction to the assumed certainty of scientific, or objective, efforts to explain reality. It is the idea that we copy previous work to express ourselves, and that new ideas are just a new reiteration of previous works.

Key Words:

  • Pastiche: Imitating another piece of work
  • Parody: To re-create something with intention to mock/take the mick to create a comedic effect.
  • Bricolage: A French term that translates to ‘do-it-yourself’. The idea looks at how to create art from any materials that are available.
  • Intersexuality:
  • Referential:
  • Surface and style over substance and content:
  • Metanarrative:
  • Hyperreality: finding it difficult to differentiate reality from a simulation of reality.
  • Simulation: Imitation of a Situation
  • Consumerist Society: similar to materialistic – someone who buys things that the often don’t need but buy them because there is value in having many things.
  • Fragmentary Identities: The idea that we often construct different identities dependant on where we are, who we are with etc. This is fragmented.
  • Alienation: The idea that we are disassociated to the world we live in.
  • Implosion: The idea that meaning is now meaningless. Due to a combination of signs within society.
  • Cultural Appropriation: Taking properties and characteristics from other cultures and appropriating them to another.
  • Reflexivity:

The Love Box in Your Living Room” is a parody but also a pastiche as it reiterates the work of Adam Curtis’ work. It is considered a ‘mock-umentary.’

Examples:

-Labour party leader is not called ronald mcdonald

Doctor Who characters ‘Darleks‘ terminate children for misbehaving