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moving image nea

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  1. Chronological-the order in which the events occurred, from first to last
  2. Sequential– series of scenes that form a distinct narrative unit
  3. Circular structure– story ends the same as how it began
  4. Time based– is to watch it unfold over time according to the temporal logic of the medium as it is played back.
  5. Narrative arc–  the story a film follows along including a dramatic arc somewhere to draw attention from the audience
  6. Freytag’s Pyramid– the structure outlining events in a story
  7. exposition- a comprehensive description of an event, story or idea.
  8. inciting incident,
  9. rising action,
  10. climax-  everything that the plot leads up to
  11. falling action– what happens after the climax and the plot/action calms down
  12. resolution
  13. denouement 
  14. Beginning / middle / end– the idea that every storyline is split into three components
  15. Equilibrium
  16. Disruption
  17. New equilibrium
  18. Peripeteia– change in fortune
  19. Anagnoresis– dramatic revelation
  20. Catharsis–  the idea that we are freed by consuming something
  21. The 3 Unities: Action, Time, Place
  22. flashback / flash forward
  23. Foreshadowing– the idea of hinting towards events further on in the storyline
  24. Ellipsis– a jump/missing out certain events in films.
  25. Pathos
  26. Empathy
  27. diegetic / non-diegetic
  28. slow motion

Physical Internal Structures:

Technical equipment (lighting, sound), actors, set, camera crew, software, writers, props, special effects, director, editors and costume designers

Theoretical Internal Structures:

Storyline, performance, generating emotions, events, characters, themes, genre, antagonist/ protagonist, linear/circular, start middle and end, time based, chronological, sequential and freytag pyramid.

Synopsis– A girl goes missing on a night out, her family and friends are all worried about her and file a missing police report. We are shown the trauma they go through. 2 years later her dead body is found, her ‘ghost’ haunts her family and friends. They then discover the body was not her. A group of her friends form together to be detectives and figure out that the ‘ghost’ was actually her asking them for help. They go on a quest to find her and end up finding her however she is very mentally damaged.

Todorov– presents a three part structure (beginning,middle,end)

Equilibrium

Disruption

New equilibrium

  • the stage of equilibrium
  • the conflict that disrupts this initial equilibrium
  • the way / ways in which the disruption looks to find new equilibrium
  • the denouement and/or resolution that brings about a new equilibrium
Moving Image, NEA, Production, Theory

moving image nea

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  1. Linear- where events are largely portrayed in a chronological order
  2. Chronological- the order in which the events occurred, from first to last
  3. Sequential- a series of scenes that form a distinct narrative unit
  4. Circular structure- the story ends where it began
  5. Time based-  is to watch it unfold over time according to the temporal logic of the medium as it is played back.
  6. Narrative arc-
  7. Freytag’s Pyramid
  8. exposition,
  9. inciting incident,
  10. rising action,
  11. climax,
  12. falling action,
  13. resolution,
  14. denouement 
  15. Beginning / middle / end
  16. Equilibrium
  17. Disruption
  18. New equilibrium
  19. Peripeteia
  20. Anagnoresis
  21. Catharsis
  22. The 3 Unities: Action, Time, Place
  23. flashback / flash forward
  24. Foreshadowing
  25. Ellipsis
  26. Pathos
  27. Empathy
  28. diegetic / non-diegetic
  29. slow motion

Peripeteia– change in fortune

when javids dad ripped up his concert tickets

Anagnoresis– dramatic revelation

listening to bruce springstein for the first time

Catharsis– an emotional release

when he went to America

Synopsis–

There will be adventure to save the world and to save the world we must find the magic stone (stone of medeis) which is hidden in the forest. Ursuline took the stone for her own power but it must be restored by violet but obstacles lead her off track. The dark forest keeps a witch as its protector (Sabrina) and will manipulate violet into going to the dark side but violet must resist.

–

Todorov and Freytag–

Todorov was appointed to his post as a director of research at the French Centre Nationale de la Recherche Scientifique in 1968.

 Freytag’s Pyramid exposition, inciting incident, rising action, climax, falling action, resolution, and denouement as illustrated below.

  • the stage of equilibrium
  • the conflict that disrupts this initial equilibrium
  • the way / ways in which the disruption looks to find new equilibrium
  • the denouement and/or resolution that brings about a new equilibrium
  • Equilibrium
  • Disruption
  • New equilibrium

flexi narratives- long format television products deploy multiple three act structures in a similar pattern to be used as a master plot.

plot and sublots- media constructed by an overarching master plot accompanied by a series of subplots.

anachronic devices- subvert traditional linear storytelling techniques through time bending.

Vladimir propp:

  1. Hero
  2. Helper
  3. Princess
  4. Villain
  5. Victim
  6. Dispatcher
  7. Father
  8. False Hero
  1. PREPARATION
  2. COMPLICATION
  3. TRANSFERENCE
  4. STRUGGLE
  5. RETURN
  6. RECOGNITION

Propp suggests that stories use STOCK CHARACTERS to structure stories. 

-narrative functions-

NEA

MOVING IMAGE NEA

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Things you need to create a film:

  • Camera
  • Microphone
  • Actors
  • Directors
  • Film set
  • Crew
  • Story
  • SFX
  • Money
  • Producer
  • Camera men
  • Script
  • Props

Notes:

  • Generally films are a straight line because they are chronological
  • Most moving image products are linear
  • Most films are sequential
  • Flashbacks/flashforwards can occur during films
  • Peripeteia – change in fortune
  • Anagnorisis – a dramatic revelation
  • Catharsis – idea that we ae freed by consuming something

Todorov:

  • Tzvetan Todorov was a Bulgarian-French historian, philosopher, structuralist literary critic, sociologist and essayist. He was the author of many books and essays, which have had a significant influence in anthropology, sociology, semiotics, literary theory, intellectual history and culture theory.
  • Todorov’s theory: there are 5 stages that a character will go through; those are Equilibrium, Disruption, Recognition Repair the Damage and Equilibrium Again
  • Todorov studied classic fairy tales and stories. He discovered that narratives moved forward in a chronological order with one action following after another. In other words, they have a clear beginning, middle and end.
  • Born: March 1, 1939
  • Died: February 7, 2017
  • Equilibrium: the story constructs a stable world at the outset of the narrative. Key characters are presented as part of that stability
  • Disruption: Oppositional forces – the actions of a villain, perhaps, or some kind of calamity – destabilise the story’s equilibrium. Lead protagonists attempt to repair the disruption caused.
  • Frame stories: stories told inside of stories, testing Todorov’s ideal narrative structure through the presentation of nested moments of equilibrium and disequilibrium.

Vladimir Propp:

  • Vladimir Propp was a Soviet folklorist and scholar who analysed the basic structural elements of Russian folk tales to identify their simplest irreducible structural units.
  • Vladimir Propp suggests that stories use stock characters to structure stories.
  • Propp argued that stories are character driven and that plots develop from the decisions and actions of characters and how they function in a story.
  • These are Propp’s 8 character types:
    • Hero
    • Villian
    • Victim
    • Helper
    • Princess
    • Dispatcher
    • Father
    • False hero
Moving Image, NEA, Notes

MOVING IMAGE NEA

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  1. Linear – progressing from one stage to another, one after the other, sequentially
  2. Chronological – Events following the true order in which they happened
  3. Sequential – One after the other
  4. Circular structure – The story ends where the film begins.
  5. Time based –
  6. Narrative arc – the story a film follows along with a dramatic arc within it somewhere to keep viewers attention.
  7. Freytag’s Pyramid
  8. exposition – a comprehensive description of an event, story or idea.
  9. inciting incident – the event that sends the main character/characters on the mission/adventure.
  10. rising action – the bulk of the plot that ends at the end of the story/film.
  11. climax – everything that the plot leads up to.
  12. falling action – what happens after the climax and the plot/action calms down.
  13. resolution – a firm decision to do or not to do something.
  14. denouement – context and resolution to a major theme, relationship or event in a story.
  15. Beginning / middle / end – Different stages of a story.
  16. Equilibrium – One of the stages in the story where it is explained about the condition that happens with a character.
  17. Disruption –
  18. New equilibrium – The beginning of the film where the characters life is normal.
  19. Peripeteia – A shift of good to bad in a characters life.
  20. Anagnorisis –  A moment of recognition or revelation in a story.
  21. Catharsis – Releasing strong emotions which leads to a realisation.
  22. The 3 Unities: Action, Time, Place
  23. flashback / flash forward
  24. Foreshadowing – hinting towards a future event within the film
  25. Ellipsis – a jump/missing out certain events in films.
  26. Pathos – Getting the audience emotional due to something happening within the film or show, main emotions being pity and sadness.
  27. Empathy –  The ability to sense other people’s emotions and to imagine what someone else might be thinking or feeling.
  28. diegetic / non-diegetic – Things that emanates from the story world of the film, non-diegetic being things occur outside of the story line.
  29. slow motion – Slowing down the video playing so that the watcher can take in certain info or focus on certain aspects of the film.

Synopsis and statement of intent:

A British agent who thinks his father was lost at war investigates his fathers files and he never finds ever solid evidence, at long last he finds the last mission his father went on, “investigating and going undercover within a Nazi agency”, his son decides to go to the Nazi agency and try figure more about his father before his death. However when he’s in the agency people catch on that he seems to have incorrect German and is sneaking away without reason. But at very last, he finds out that his father…

Within my film I’m going to have a hero (being the main character who is looking for his father), a villain (being a Nazi operator catching onto the hero’s lies) and a victim, being a love interest of the main character being hurt by the villain. With the major plot discovery being a heartbreak for the hero I want the audience to feel attached and emotional for the main character, otherwise known as pathos. I intend the film to be for ages 15 and upwards due to the emotional and violent film, it would be a major film developed on a large budget by Warner Brothers and the poster would be a half and half, blue light vs red light (good vs evil) back to back displaying multiple characters along with a large title of the film, this way the viewers are intrigued to find out who the characters in the poster are. I will be taking photographs of myself with an army based uniform on, a pretend gun and standing tall to show the main character to be bold and brave, whereas the villain will be arms crossed and an angry friend.

My film is similar to the James Bond 007 films, marvels captain America and red notice. However the film takes place within WW2 which is like Captain America but it focuses on a real life undercover not a fictional sub-division working on technology that uses a all powerful stone. Its like 007 but the star isn’t a standalone character going after a baddy because its his job and picks up woman along the way, its a young soldier looking for his family by fighting the war.

Todorov:

  • Equilibrium – meaning normality and peace. (The beginning)
  • Disruption – The climax of the story causing normality to fade and a problem arising, within this section of the film the problem is solved by the main characters. (The middle)
  • New equilibrium – after the Disruption has been dealt with, everything is back normality and peace. (The End)
  • Todorov believes stories are always linear, following his idea of equilibrium, disruption and new equilibrium.
  • It is normal for media companies to have multiple equilibriums and disruptions.
  • Media companies tend to understand that viewers might have a low attention rate/boredom threshold so they propel immediate disruption to hook the viewers attention.
  • Devices like anachronic devices are like flash backs or peaks into the future so the viewer has context.
  • In TV shows and shows in general, the idea of Todorovs acts are either played out across one episode, a couple episodes or the whole season.

Vladamir Propp

  • Vladimir Propp believed in the idea that there is 8 different types of character, these 8 characters are,
  1. Hero
  2. Helper
  3. Princess
  4. Villain
  5. Victim
  6. Dispatcher
  7. Father
  8. False Hero
  • Most of the time these characters co-inside, with the Villain doing something to the victim and the hero having to fix it or make it correct.
  • However the characters don’t have to stick to their role and a role can be multiple characters, this is called a sphere of action. The different spheres of action can be divided into 6 sections, these sections being,
  1. PREPARATION
  2. COMPLICATION
  3. TRANSFERENCE
  4. STRUGGLE
  5. RETURN
  6. RECOGNITION

NEA, Theory

Internal structure analysis

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Keywords

  1. Linear– progressing from one stage to another in a single series of steps
  2. Chronological– Following something in the order it happened in
  3. Sequential- Logical order or sequence
  4. Circular structure– A narrative where the start of the story is the end of the story
  5. Time based– Duration as a dimension revealed to the viewer overtime
  6. Narrative arc– The path a story follows
  7. Freytag’s Pyramid– Structure outlining events in a story
  8. Exposition– Background information within a story line
  9. Inciting incident-
  10. Rising action–
  11. Climax–
  12. Falling action–
  13. Resolution–
  14. Denouement–
  15. Beginning / middle / end–
  16. Equilibrium–
  17. Disruption
  18. New equilibrium
  19. Peripeteia
  20. Anagnorisis
  21. Catharsis
  22. The 3 Unities: Action, Time, Place
  23. Flashback / flash forward
  24. Foreshadowing
  25. Ellipsis
  26. Pathos
  27. Empathy
  28. Diegetic / non-diegetic
  29. Slow motion

Physical

What is needed to make a film?

  • Actors
  • Camera
  • Microphone
  • Costumes
  • Director
  • Sound/Music
  • Money
  • Editing Software
  • Editor
  • Props
  • Screenwriter
  • Camera Man
  • Script/Story
  • Lighting

Conceptual

Narrative Structures

  • Straight line- Chronological (In order of time)
  • Linear
  • Sequential
  • Flashbacks/flashforwards
  • Ellipsis- Skip parts of time
  • Parallel

Gustaf Freytag’s Pyramid

150 years ago came up with a pyramid

  • The start- Exposition
  • The middle- Climax
  • The end- Denouement

Todorov:

Says that a moving image has 3 parts to its structure (Beginning/Middle/End)-

  • Equilibrium: Everything is normal at the start
  • Disruption: Something happens that changes this and is usually the main part of the story
  • New equilibrium: The disruption is resolved and everything goes back to a new normal
  • Flexi-Narrative: Long form tv products deploy multiple 3 act structures in a similar pattern
  • Multiple equilibrium sequences: Rollercoaster effects for audiences by deploying multiple disruption sequences

Vladimir Propp:

Suggests that stories use Stock Characters to structure stories: which are-

  1. Hero
  2. Helper
  3. Princess
  4. Villain
  5. Victim
  6. Dispatcher
  7. Father
  8. False Hero

Spheres of Action:

One character can occupy a number of roles/’Spheres of action’ and one role may be played by a number of different characters. Propp says that there are 31 different functions that play an important role in organising plots.

These can be divided into these sections (Narratemes- Starting points of most stories):

  1. PREPARATION
  2. COMPLICATION
  3. TRANSFERENCE
  4. STRUGGLE
  5. RETURN
  6. RECOGNITION

Propp suggested that stories don’t have to use all the characters listed, though most are organised around the interplay of the hero, villain and princess archetypes.

Claude Levi Strauss- Binary Oppositions

Suggests that narratives are structured around binary oppositions which helps people understand key themes that underline important messages. For example, Male/Female, Good/Bad, Poor/Rich etc. This allows people to make judgements on characters, settings, history, society etc.

Semantic Differential


CONCEPT		Strongly
agree		AgreeNeutralAgreeStrongly
agree		OPPOSITE
CONCEPT
YOUNG✓OLD
MATURE✓CHILDISH
FEMALE✓MALE
STRAIGHT✓GAY
WHITE✓BLACK
URBAN✓REGIONAL
POOR✓RICH
EDUCATED✓STUPID
CRITICAL OF GOVERNMENT✓SUPPORTING OF GOVERNMENT

Seymour Chatman

  • Kernels- key moments in the plot/narrative structure: essential to the plot, movie wouldn’t work without it
  • Satellites- Embellishments, developments, aesthetics: plot wouldn’t change if this was different. Aesthetic would change slightly but not by much.

Roland Barthes

  • Proairetic codes- action, movement, doing things
  • Hermeneutic codes- Reflection, dialogue, character development
  • Enigmas- not telling the audience everything in the movie, intrigues people, ideas are raised
Moving Image, NEA, Production

MOVING IMAGE NEA

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Definitions

  1. Linear: progressing from one stage to another in a single series of steps; sequential.
  2. Chronological: (of a record of events) following the order in which they occurred.
  3. Sequential: forming or following in a logical order or sequence.
  4. Circular structure: A story that ends in the same place it began is commonly called a circular or cyclical narrative
  5. Time based: used to describe payment that is related to the time you spend working, rather than the number of things you do, produce, etc.
  6. Narrative arc: A story arc is an extended or continuing storyline in episodic storytelling media such as television, comic books, comic strips, board games, video games, and films with each episode following a dramatic arc.
  7. Freytag’s Pyramid: Freytag’s Pyramid is a five-part map of dramatic structure itself.
  8. exposition: a comprehensive description and explanation of an idea or theory.
  9. inciting incident: The inciting incident of a story is the event that sets the main character or characters on the journey that will occupy them throughout the narrative
  10. rising action: a related series of incidents in a literary plot that build toward the point of greatest interest
  11. climax: A key moment in a story that is filled with drama
  12. falling action: Falling action is what happens near the end of a story after the climax and resolution of the major conflict.
  13. resolution: a firm decision to do or not to do something/the quality of being determined or resolute.
  14. denouement : the final part of a play, film, or narrative in which the strands of the plot are drawn together and matters are explained or resolved.
  15. Beginning / middle / end: different stages of a story
  16. Equilibrium: a state of physical balance.
  17. Disruption: disturbance or problems which interrupt an event, activity, or process/radical change to an existing industry or market due to technological innovation.
  18. New equilibrium: Equilibrium is a balance between several different influences or aspects of a situation.
  19. Peripeteia: a sudden reversal of fortune or change in circumstances, especially in reference to fictional narrative.
  20. Anagnorisis: the point in a play, novel, etc., in which a principal character recognizes or discovers another character’s true identity or the true nature of their own circumstances.
  21. Catharsis: the process of releasing, and thereby providing relief from, strong or repressed emotions.
  22. The 3 Unities: Action, Time, Place: they require a play to have a single action represented as occurring in a single place and within the course of a day. These principles were called, respectively, unity of action, unity of place, and unity of time.
  23. flashback / flash forward: A flashbacks occurs when the writer decides to insert details from the past into a present narrative in order to provide necessary plot information or insight into a character’s motivation. A flash forward, on the other hand, is when some event that has yet to happen in the present narrative time intrudes.
  24. Foreshadowing: be a warning or indication of (a future event).
  25. Ellipsis: the omission from speech or writing of a word or words that are superfluous or able to be understood from contextual clues.
  26. Pathos: a quality that evokes pity or sadness.
  27. Empathy: the ability to understand and share the feelings of another.
  28. diegetic / non-diegetic: Diegetic sound is sound that comes from the setting of the film. Non-diegetic sound is sound that comes from our world, such as the soundtrack or scoring
  29. slow motion: the action of showing film or playing back video more slowly than it was made or recorded, so that the action appears much slower than in real life.

Exam Prep, Institution, NEA

blinded by the light

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Blinded by the Light is an example of a US/UK co-production and distribution. Its distributor New Line Cinema is associated with ‘indie’ films although it is a subsidiary of Warner Brothers Pictures, part of the global conglomerate, WarnerMedia.

New Line Productions, Inc., doing business as New Line Cinema, is an American film production studio and a label of the Warner Bros. Pictures Group division of Warner Bros. Entertainment. It was founded in 1967 by Robert Shaye as an independent film distribution company, later becoming a film studio. It was acquired by Turner Broadcasting System in 1994; Turner later merged with Time Warner (now WarnerMedia) in 1996, and New Line was merged with Warner Bros. Pictures in 2008.

New Line Cinema was established in 1967 by the then 27-year-old Robert Shaye as a film distribution company, supplying foreign and art films for college campuses in the United States.

On February 28, 2008, Time Warner’s CEO at the time, Jeffrey Bewkes, announced that New Line would be shut down as a separately operated studio.

Blinded by the Light is a low-mid budget production ($15m) co-funded by New Line Cinema (an American production studio owned by Warner Brothers Pictures Group) and independent
production companies including Levantine Films. Bend it Films and Ingenious Media.
• Identification of how Blinded by the Light is characteristic of a low-mid budget release, considering production, distribution and circulation
• The role of the use of Bruce Springsteen’s music in getting the film financed and in the marketing of the film
• The use of film festivals in finding distribution deals for films
• Use of traditional marketing and distribution techniques; trailers, posters, film festivals etc.
• Marketing techniques such as use of genre, nostalgia, identity, social consciousness
• Distribution techniques – reliance on new technology; VOD, streaming
• Regulation of the industry through BBFC (British Board of Film Classification).
• Regulation including Livingstone and Lun

Exam Prep, Institution, NEA, Notes, Research

Blinded by the light (2019)

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  • Blinded by the Light is an example of a US/UK co-production and distribution.
  • Directed by Gurinder Chadha from Bend it Films, who also directed ‘Bend it Like Beckham’ (2002)
  • Its distributor New Line Cinema (an American production studio owned by Warner Brothers Pictures Group) is associated with ‘indie’ films and is  co-funded by  independent production companies including Levantine Films. Bend it Films and Ingenious Media.
  • Costing $15million to make, the movie is a low-mid budget production
  • Traditional marketing and distributing techniques were used, such as posters, trailers, film festivals etc… , to promote the film
  • The true story generates a sense of sentiment and makes it more relatable
  • The role of Bruce Springsteen’s music engages a wider audiences through nostalgia based appeals
Bend It Networks– ‘based on the memoir ‘Greetings From Bury Park’ by journalist/broadcaster Sarfraz Manzoor which chronicles his experiences as a British Muslim boy growing up in 1980s Luton and the impact Bruce Springsteen’s lyrics had upon him’
– ‘he [Springsteen] had not only read, but admired the book’
Deadline (Mike Flemming, 2019)– ‘New Line has confirmed Deadline’s scoop that it has acquired Blinded By the Light after its big Sundance Film Festival bow’
– ‘It is the biggest sum paid for a Sundance film so far in what has turned out to be a very hot market.
– ‘Some of the allure of Blinded by the Light had to do with the surprisingly universal appeal of Springsteen’s coming-of-age tunes’
Variety (Roy Trakin, 2019)– ‘setting up a spirited bidding war won by Warner Bros. and New Line Cinema’
– “It’s a reminder to all of us what our lives were like back then, and what we’ve achieved since then. I believe we’ve moved on from that.” – Chadha
Independent (Clarisse Loughrey, 2019)– ‘strikes right to the heart of why Springsteen’s work has had such an impact on culture’
– ‘Blinded by the Light offers not only a reminder of Springsteen’s lyrical genius, but of how he’s always served as a beacon for the disenfranchised, wherever they may be.’
ProductionLevantine Films. Bend it Films and Ingenious Media
Distribution New Line Cinema (owned by Warner Brothers)
ExhibitionNetflix, Instagram, Facebook, Twitter
Mergingin 2008, New Line Cinema shut down as an independent company in order to merge with Warner Brothers
ConglomerateWarner Media – owns Warner Brothers, distributor or ‘Blinded by the Light’
GlobalisationThe American company New Line Cinema working with British company Bend it Films allows them to reach a wider market, creating much larger profit margins for the two companies
Horizontal Integrationmultiple companies worked together to produce the film as well as the multiple platforms used to exhibit the film which ultimately increases market power and reduces competition
Cultural ImperialismThe American singer Bruce Springsteen dominates the way that the main character, Javed, perceives the world around him which according to his Father humiliates his Pakistani background
GatekeepingNew Line Cinema will regulate certain aspects of the film in order to promote a certain message. Eg – the incorporation of America in the film appeals to a wider audience as it imposes western views and is representative of the American company
RegulationRated as a 12A by BBFC due to ‘racist language and behaviour’ and ‘ moderate bad language’

Livingstone and Lunt – the idea that there is an underlying struggle in recent UK regulation policy between the need to further the interests of citizens (by offering protection from harmful or offensive material), and the need to further the interests of consumers (by ensuring choice, value for money, and market competition).

David Hesmondhalgh wrote The Culture Industries (2002) which highlights his concerns with the creative industry and it being too business and economically driven, effecting the quality of work life and human well being. Forbes magazine estimated that in 2018 over 80% of the 700+ films created made no profit, which supports Hesmondhalgh’s view that the creative industry is a ‘RISKY BUSINESS‘

RisksHow the Risks are Minimised
It can take considerable marketing efforts to break a potential writer or performer as a new ‘star’, especially without a built initial fanbase meaning hiring newcomer Viveik Kalra as the main character may have posed potential riskStar formatting allowed the producers to introduce well-known stars, such as Hayley Atwell from the avengers franchise, with a ready-made audience in order to neutralise a potential loss of engagement whilst also allowing opportunity for new actors to thrive. Furthermore, the use of traditional social media marketing techniques allows for wider publicity without being too expensive
An audiences tastes are continuously adapting which makes predicting their needs and wants nearly impossible which is especially difficult in such a competitive market Remaking a previously successful book with a ready made audience ensures the company that the film will generate sales whilst also saving time and money, which could make up for possibility of potential loss, for the production companies as the narrative is already laid out for them.
With such a varied market it can sometimes be difficult to generate new and unique ideas, especially when a film is being distributed by such a huge mainstream company like Warner Brothers, and therefore could result in a failed production and a loss in profitRebranding Springsteen’s patrimony, the narrative can engage the tastes of more contemporary audiences whilst also touching a wider audience through nostalgia based appeals, such as those who listened to Springsteen during his prime era. Also the use of independent labelling engages the alternative audiences who are reluctant to consume mainstream media.

 

plan

  • 1: david hesmondhalgh – risky business
  • 2:about the film – budget, quote bend it networks
  • 3: risk 1 – merging, exhibition
  • 4: risk 2 – globalisation
  • 5: risk 3 – horizontal integration, production, distribution
  • 6: conclusion – quote Variety and Deadline, many risks in the industry however producers minimised them effectively
Exam Prep, Institution, NEA

Blinded by the light notes

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Summary

 website (Bend it Networks)
• website (Warners)
• posters
• trailer
• social media presence (Twitter, Instagram, facebook etc).

His experiences as a British Muslim boy growing up in 1980s Luton and the impact Bruce Springsteen’s lyrics had upon him.

It is a low-mid budget release ($15m) co-funded by ‘New Line Cinema’, a company owned by the ‘Warner Brothers Picture Group’.

WarnerMedia – is a Global Conglomerate of Warner Bros, Home Box Office, Turner Entertainment Networks, CNN Worldwide, etc

It was directed by Gurinder Chada, a British director known for Bend it Like Beckham

“At a time of such political and social instability in the world, this film provides us with a vital reminder of our shared humanity and the transformative power of music on both a personal and global scale.”- Gurinder

“I was so affected by Springsteen’s songs shows just how powerfully music can transcend race, religion, nationality and class.”- Sarfraz Manzoor

Media industries- how does this film work

  • Its distributor New Line Cinema is associated with ‘indie’ films although it is a subsidiary of Warner Brothers Pictures, part of the global conglomerate, WarnerMedia.
  • co-funded by New Line Cinema and independent production companies including Levantine Films, Bend it Films and Ingenious Media.
  • ‘Bend It Films’ is a UK based, indie production company owned by major US conglomerate ‘Warner Brothers’. Linking to the fact that major companies need new ideas and concepts, provided by the independent companies they own whilst independent companies need major companies to fuel distribution and exhibition because these major companies have the right to use streaming platforms to display their productions.
  • The role of the use of Bruce Springsteen’s music in getting the film financed and in the marketing of the film
  • • The use of film festivals in finding distribution deals for films
  • • Use of traditional marketing and distribution techniques; trailers, posters, film festivals etc.
  • They have 1472 Instagram followers and 37 posts
  • • Marketing techniques such as use of genre, nostalgia, identity, social consciousness
  • • Distribution techniques – reliance on new technology; VOD, streaming
  • • Regulation of the industry through BBFC (British Board of Film Classification).
  • • Regulation including Livingstone and Lunt

Importance of film festivals

Five-minute standing ovation at the film’s world premiere at the festival. Carolyn Blackwood, President & Chief Content Officer, New Line Cinema, “‘Blinded by the Light’ is one of those incredibly special films, filled with humanity, heart and pure joy, that is simply impossible to resist.

Gets the film known with popular people who will help advertise it and reach their audience as well as a new audience.

The Importance of recognisable Generic Conventions (and the use of familiar music)

Ideas about the importance of genre: His life is saved when he’s turned on to the music of Bruce Springsteen during the late ‘80s National Front/dole queue era. It serves as a poignant parallel to the xenophobia of today.

The use of recognisable music in the marketing of the film: Music can make the other side of the ocean feel like it’s only a hop, skip, and a jump away. It’s the reason Bruce Springsteen can speak directly to a British-Pakistani teenager, who is just trying to survive the cruelties of Thatcher’s Britain.

Chadha tries to reinforce the meaning of Springsteen’s lyrics by having key phrases fly across the screen, but it’s a totally unnecessary – and, frankly, quite an awkward stylistic choice. 

The sense of joy is infectious.

Influences when making the film (social, cultural and economic impacts)

As a low-mid budget film, it can be considered in its economic context having a mix of independent and major production and distribution contexts targeting a different audience to ‘indie’ and high budget films.

http://mediamacguffin12.blogspot.com/2021/01/film-industry-blinded-by-light-case.html

Exam Prep, Institution, NEA

blinded by the light

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Notes:

  • It was inspired by the life of journalist Sarfraz Manzoor and his love of the works of Bruce Springsteen. Manzoor co-wrote the script with Chadha and Paul Mayeda Berges.
  • The budget for Blinded by the Light was 15 million USD.
  • Bruce Springsteen-Themed ‘Blinded by the Light’ Film Gets Distribution Deal. Blinded by the Light, a film about a Muslim in 1987 Britain whose life changes after hearing the music of Bruce Springsteen, has secured a $15 million global deal with New Line and Warner Bros.

Bruce Springteen:

  • Bruce Frederick Joseph Springsteen (born September 23, 1949) is an American singer, songwriter, and musician.
  • He has released twenty studio albums.
  • He is one of the originators of the heartland rock style of music.
  •  He has been nicknamed “the Boss”.
  • Springsteen was nicknamed “the Boss”, as he took on the task of collecting his band’s nightly pay and distributing it amongst his bandmates.