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Television – No Offence (csp)

Context of whole show:

“No Offence” Follows a group of police officers on the front line wondering what they did to end up where they are now, on the ugly side of Manchester. Trying their best to keep the streets of Manchester free of crime. When all else fails, they decide to use unconventional methods to teach the perpetrators a lesson.

S1, E1: Plot

Dinah catches sight of a robbery suspect on her way home from a night out, but when she chases him into the path of a double decker bus, her candidacy for promotion to sergeant is thrown into question. Meanwhile, two young girls with Down’s syndrome have been murdered, and a third young girl is missing. Dinah notices a link between the cases, and it’s not long before the team find themselves running out of time to find the latest victim before the killer strikes again.’ – Wikipedia

Genres: Drama, Police procedural, Dark comedy

Network: Channel 4 and All 4, also broadcast in France.

Program Creator: Paul Abbott

Writers: Paul Abbott, Jimmy Dowdall, Paul Tomalin, Jack Lothian, Tom Grieves, Mark Greig.

Cast: The series stars Joanna Scanlan as the protagonist, Detective Inspector Viv Deering. which is radically represented to have not only one but a couple of lead female roles in a crime/mystery/detective genre.

Production company: AbbottVision

Exam Prep:

Example Question:

To what extent do television producers attempt to target national and global audiences box
through subject matter and distribution?
Refer to both of your television Close Study Products to support your answer:

Capital and Deutschland 83
OR
Witnesses and The Missing
OR
No Offence and The Killing

(Key ideas: Representation, Industry, Audience, Language)

This question is asking for: Representation, Industry and Audience.

  • Both CSPs attract global audiences by having different nations incorporated into the show. e.g in No Offence the main detective was polish. In The Killing, it was originally Danish.

No Offence and The Killing

No Offence

A police series based in Manchester from the writer of ‘Shameless’. On channel 4. Has a women as the lead role, and other female characters as well as males.

Genres: Drama, Police procedural, Dark Comedy

The first episode launched with 2.5 million viewers.

Mark Scheme notes:

  • the importance of targeting an audience beyond the national evident in Channel 4’s investment in online company TRX (The Rights Exchange) which aims to facilitate the sale of programmes abroad
  • No Offence is produced by AbbotVision, the independent producer of Shameless – which was successfully remade in the US– suggesting that the appeal to an international audience is a deliberate strategy
  • No Offence represents British national culture to a British audience – but this identity is also used as a selling point internationally through the appeal of difference
  • The series has a social realist aesthetic which is a recognizable
    national style but is also popular in Europe (evidenced in the
    popularity of social realist films in Europe)
  • No Offence was broadcast on France2 the public service broadcaster, to very high viewing figures; the perceived weakness of French broadcast TV provides opportunities for export.
  • The series’ focus on the detective narrative and crime drama is familiar and understood globally, the representation of the independent, female detective has proven popularity.

Television

Television – A product which will provide rich and challenging opportunities for interpretation and
in depth critical analysis.

The missing

The Missing is a complex mainstream television product in which the codes and conventions of the crime drama are recognisable but they are also challenged and sometimes subverted.

Media Representations – The Missing provides a range of representational areas to explore; gender, the family, place,
issues, events, class. Negative and positive use of stereotypes
Opportunities for discussion of performative identities in the representation of gender in The Missing – Judith Butler
Feminist debates – Violence and the representation of gender. This could include the controversy around using violent crime against women as popular entertainment
Representations of family and their ideological significance
Representation of place – northern Europe and the Middle East
Analysis of how the representations convey values, attitudes and beliefs about the world
Theories of representation including Hall
Feminist theories including bell hooks and Van Zoonen

Media audiences

The production, distribution and circulation of The Missing shows how audiences can be reached, both on a national and global scale, through different media technologies and platforms, moving from the national to transnational through broadcast and digital technologies. The way in which different audience interpretations reflect social, cultural and historical circumstances is evident in the analysis of The Missing which is explicitly linked to contemporary issues.

Social, political, economic and cultural contexts
The Missing’s parallel storylines, set in the past and present foregrounds the Iraq war and the political debates and controversies about the British involvement in it. The role of popular culture in examining past history is relevant here. The institution of the army frequently operates as a microcosm of wider social and cultural contexts in the exploration of changing expectations of gender roles as well its relationship to family structures. Values and ideologies of different cultures are represented through different religious and ethnic beliefs.

Witnesses

Television – product not in the English language

Media Language
The series is visually interesting, constructing a stylised representation of ‘real’ places which transmit meanings about characters, places and issues. A detailed analysis of different aspects of mise-en-scene will provide students with a strong foundation to build on in terms of analysing representations, ideological meanings and audience positioning.

Media Representations
Witnesses provides a range of representational areas to explore from the national and regional to family structures and gender roles. All of the areas tend to overlap with representations of nation signified through aspects of ethnicity, religion and class, while the reinforcement and subversion of gender stereotypes allow students to consider how representations reflect social, cultural and historical circumstances:

Representation of national and regional identity (Northern France)

Representation of gender: The woman as detective, the male boss, gender stereotypes etc.
Feminist debates – Violence and the representation of gender. This could include the controversy around using violent crime against women as popular entertainment
Analysis of how the representations convey values, attitudes and beliefs about the world
Theories of representation including Hall
Feminist theories including bell hooks and Van Zoonen

Media Audiences
Issues of audience are also relevant throughout the other theoretical frameworks. In media language, the use of different formal structures to position the audience to receive and interpret meaning is central, while the study of representations has at its heart the reinforcement of social and cultural values for audiences.

Television

1. Overview and Screening

Overall, if a question comes up in one of the A2 exams about television it will ask you to compare one of 3 pairs. To be absolutely clear: you will need to talk about both of your specific texts BUT you can choose which pair you talk about. So your choice of paired texts are:

Either Capital (Series 1, episode 1) and Deutschland 83 (Series 1, episode 1) watched with 12B (pages 6-9)
OR
Witnesses (Series 1, episode 1) and The Missing (Series 2, episode 1) watched with 12D (pages 10-13)
OR
No Offence (Series 1, episode 1) and The Killing (Series 1, episode 1) watched with 12A (pages 15-17)

These are an in-depth CSP and need to be studied with reference to all four elements of the Theoretical Framework (Language, Representation, Industries, Audience) and all relevant contexts.

YOU MUST LOOK AT PAGES 5-17 in the CSP booklet for specific details of what you need to think about when studying TV CSP’s.

I will play them in sets of pairs for each of the three blocks, BUT if you wish to study a different pair then make sure you have watched each episode and have made relevant notes on BOTH of your programmes.

Genre

What is Genre:

– A style or category of art, music, or literature.

It helps identify how media texts are classified, organised and understood, essentially around SIMILARITIES and DIFFERENCE. Media texts hold similar patterns, codes and conventions that are both PREDICTABLE and EXPECTED, but are also INNOVATIVE (different) and UNEXPECTED.

Genre is a way of thinking about media production (INSTITUTIONS) and media reception (AUDIENCES)

. . . saddled with conventions and stereotypes, formulas and
clichés and all of these limitations were codified in specific genres. This was the very foundation of the studio system and audiences love genre pictures 
. . .Scorcese, A personal Journey through American Cinema (1995)

Genre is important for institutions as they become recognisable by their own styles.

The genre may be considered as a practical device for helping any mass medium to produce consistently and efficiently and to relate its production to the expectations of its customers. Since it is also a practical device for enabling individual media users to plan their choices, it can be considered as a mechanism for ordering the relations between the two main parties to mass communication.Dennis McQuail 1987, p. 200

Steve Neale:

He argues that definitions and formations of genres are developed by media organisations (he specifically discusses the film industry), which are then reinforced through various agencies and platforms, such as the press, marketing, advertising companies, which amplify generic characteristics and thereby set-up generic expectations. He suggests that genres are structured around a repertoire of elements which creates a corpus or body of similar texts, which could all belong to the same category

However, Neale also promotes the idea that genre is a process, that genres change as society and culture changes. As such, genres are historically specific and reflect / represent changing ideas, attitudes, values and beliefs of society at any particular moment in history. This may explain, why genres are often blurred across different conventions and expectations, creating sub-genres, or hybrid genres, that mix-up, shape, adapt and adopt familiar ideas and expectations.

In general, the function of genre is to make films comprehensible and more or less familiar.

Turner p.97 ‘Film as Social Practice’
  •  predictable expectations– something that could be guessed.
  • reinforced– strengthen
  • amplify– enlarge upon or add detail to (a story or statement).
  • repertoire of elements– essentially features of a film that are repeated within a genre
  •  corpus– he main body or mass of a structure.
  • verisimilitude– he appearance of being true or real.
  • realism– the quality or fact of representing a person or thing in a way that is accurate and true to life.
  • construction of reality– the way we present ourselves to other people is shaped partly by our interactions with others, as well as by our life experiences.
  • historically specific– Historical people, situations, or things existed in the past
  • sub-genres– a genre that is part of a larger genre
  • hybrid genres– genre that blends themes and elements from two or more different genres
  • different– distinct; separate
  • familiar– well known/common

CSP 6: THE SPECIALS – GHOST TOWN

By Jon Kelly
BBC News Magazine
-‘Released on 20 June 1981 against a backdrop of rising unemployment’
-‘a depiction of social breakdown that provided the soundtrack to an explosion of civil unrest’
-‘its blend of melancholy, unease and menace took on an entirely new meaning when Britain’s streets erupted into rioting almost three weeks later – the day before Ghost Town reached number one in the charts.’
-‘ it expressed the mood of the early days of Thatcher’s Britain’
by Stephen Rodrick, 1990
Chicago Reader
-‘The main irony of the Specials’ songs, and in fact of the entire ska movement, was that lurking just beneath the “happy,” infectious dance beat were often chilling stories of the racial divisiveness and economic deprivation that characterized the dawning of the Thatcher era.’
John Bradbury, drummer of the Specials-‘”I saw it [Coventry] develop from a boom town, my family doing very well, through to the collapse of the industry and the bottom falling out of family life. Your economy is destroyed and, to me, that’s what Ghost Town is about.”

Thatcher’s Britain

  • Prime Minister 1979-90
  • Militant campaigner for middle class interests
  • Extreme attitude towards immigration
  • British Nationality Act 1981: introduced a series of increasingly strict immigration procedure and prevented Asian people from entering Britain

‘British national identity
could be swamped by people with different
culture’ – 1978 Interview

‘firm immigration control
for the future is essential if we are to achieve
good community relations’ – Conservative Manifesto

Resistance and Political Protest:

  • When you first think of political protest, you think of: petitions, political marches and movements, attempts to change legislation, protests etc…
  • However, when this occurs, it often results in backlash, mostly from the government in question
  • Even if protest does change legislation, it doesn’t always change opinions
  • It is culture that has the biggest influence on the way people think – this is the site of popular change
  • politics, people and culture are always intertwined

Cultural Hegemony:

  • Theorised by Antonio Gramsci, an Italian philosopher in the 1930s
  • Hegemonic – dominant, ruling, most powerful
  • Hegemonic Culture – the dominant culture
  • Cultural Hegemony – power, rule or domination maintained by ideological or cultural means

Cultural hegemony functions by encouraging the ideologies of the dominant social group as the only legitimate ideology. Their ideologies are expresses and maintained through economic, political, moral and social institutions. These institutions surround the people in their every day life, and eventually influence their subconscious into accepting the norms, values and beliefs of the dominant social group. As a result, oppressed groups are lead to believe that the social and economic conditions of society are natural and inevitable, rather than created by the dominant group.

Subcultures

  • Working class youth culture
  • unified by shared tastes in style, music and ideology
  • a form of resistance of cultural hegemony

Teddy Boys 1950s/60s: responded to post-war social changes

Skinheads 1960s: responded to social alienation as a result of 1950s conservatism and expressed working class pride

Punks 1970s: a reaction to capitalist middle class culture, alienation from adult working class, social, political and economic crisis of 1970s which resulted in mass youth unemployment. Believed in anti-establishment and individual freedom

Rude Boys 1960s/80s: reacted against oppression from state, police, racists. Emphasised self-confidence through listening to Jamaican ska lyrics about oppression and poverty

Post War British Race Relations

  • After WWII, Britain faced a mass labour shortage which lead to the migration of half a million people from the Caribbean (the Windrush generation 1950s-70s) searching for jobs
  • However, they faced severe discrimination which made it difficult for them to find employment and housing
  • During the 1970s and 80s, the children of the Wind Rush Generation were reaching adulthood, but found it difficult to find employment due to having faced the same prejudice their parents did – the difference was that they were willing to resist this racism

Racism from the state/police:

  • A clash between the police and black youth
  • police generated the idea that black people were criminals – more likely to steal, use drugs, start fights etc
  • Black community targeted by SUS Laws –  a stop and search law that permitted a police officer to stop, search and potentially arrest people on suspicion
  • New Cross Fire 1981 – fire started by racist arsonist, killing 13 black people, whose charges were completely dismissed

Racism from far-right groups – The National Front:

  • NF was a far-right group
  • promoted the end of immigration and the reparation of non-white brits
  • Blamed immigration for decline in employment, housing and welfare
  • 1970s – NF gained support of disillusioned of white youth leading to radical attacks and violence

Black Music as Resistance

Paul Gilroy – brought race into the societal divide and changes in the 1980s; he highlighted how black youth cultures represented cultural solutions to collectively experienced problems of racism and poverty

  • Black music offers a means of articulating oppression and challenging what Gilroy has termed ‘the capitalist system of racial exploitation and domination
  • The lyrics of many reggae songs revolve around the black experience, history, culture and consciousness of economic and social deprivation as well as criticising the the continuing enslavement of racist ideology

Rock Against Racism 1976-82

  • RAR campaign fought for the eradication of racism in the music industry against the rise of fascism among white working class youths
  • People believed they could prevent their audiences from being prejudice by the messages they put across in their music
  • RAR took advantage of the emerging subcultures who had similar anti-establishment ideologies as well as provided many different musical forms to which the campaign could project their anti-racist politics
  • RAR organised hundreds of musical events which united white bands with black bands – it was highly successful in shining a light on multiculturalism and unity
  • RAR’s fusion of youth culture and politics has been widely celebrated for making politics fun

Two Tone Britain

  • 2 Tone Records was founded by Jerry Dammers 1979 from The Specials which advocates the eradication of racism in British society
  • This created a new genre of British music that fused punk with Jamaican reggae and SKA
  • The bands signed by 2 Tone Records were largely multi-cultural, eg The Specials and The Selector, and represented the exact aim of RAR
  • 2 Tone bands were most vocal after the election of Prime Minister Margaret Thatcher in 1979 – writing lyrics about the politics of racism, sexism, violence, unemployment, youth culture and a corrupt system of government
  • 2 Tone gigs often attracted members of the right-wing which caused huge disruption

Murdoch – Media Empire

  • Keith Rupert Murdoch is an Australian-born American billionaire businessman who has a net worth of $22.4 billion as of 28th July 2021, leaving him the 31st richest person in the United States and the 71st richest in the world.
  • Murdoch is known for being:
  1. The Chairman and CEO of News Corporation in 1980 to 2013.
  2. Executive chairman of News Corp in 2013 to the present day.
  3. Chairman and CEO of 21st Century Fox in 2013 to 2015.
  4. Executive Co-chairman of 21st Century Fox in 2015 to 2019.
  5. Acting CEO of Fox News in 2016 to 2018.
  6. Chairman of Fox News in 2016 to 2019.
  7. Chairman of Fox Corporation in 2019 to the present day.
  • July 2011, Murdoch, along with his youngest son James, provided testimony before a British parliamentary committee regarding phone hacking.
  •  Deputy Assistant Commissioner Sue Akers informed the Leveson Inquiry that police are investigating a “network of corrupt officials” as part of their inquiries into phone hacking and police corruption and Murdoch responded with “Why are the police behaving in this way? It’s the biggest inquiry ever, over next to nothing.”
  • In connection with Murdoch’s testimony to the Leveson Inquiry “into the ethics of the British press”, editor of Newsweek International, Tunku Varadarajan, referred to him as “the man whose name is synonymous with unethical newspapers”.
  • Rupert appointed Albert ‘Larry’ Lamb as editor and Lamb recalled later – told him: “I want a tearaway paper with lots of tits in it”.

blinded by the light

Blinded by the Light is an example of a US/UK co-production and distribution. Its distributor New Line Cinema is associated with ‘indie’ films although it is a subsidiary of Warner Brothers Pictures, part of the global conglomerate, WarnerMedia.

New Line Productions, Inc., doing business as New Line Cinema, is an American film production studio and a label of the Warner Bros. Pictures Group division of Warner Bros. Entertainment. It was founded in 1967 by Robert Shaye as an independent film distribution company, later becoming a film studio. It was acquired by Turner Broadcasting System in 1994; Turner later merged with Time Warner (now WarnerMedia) in 1996, and New Line was merged with Warner Bros. Pictures in 2008.

New Line Cinema was established in 1967 by the then 27-year-old Robert Shaye as a film distribution company, supplying foreign and art films for college campuses in the United States.

On February 28, 2008, Time Warner’s CEO at the time, Jeffrey Bewkes, announced that New Line would be shut down as a separately operated studio.

Blinded by the Light is a low-mid budget production ($15m) co-funded by New Line Cinema (an American production studio owned by Warner Brothers Pictures Group) and independent
production companies including Levantine Films. Bend it Films and Ingenious Media.
• Identification of how Blinded by the Light is characteristic of a low-mid budget release, considering production, distribution and circulation
• The role of the use of Bruce Springsteen’s music in getting the film financed and in the marketing of the film
• The use of film festivals in finding distribution deals for films
• Use of traditional marketing and distribution techniques; trailers, posters, film festivals etc.
• Marketing techniques such as use of genre, nostalgia, identity, social consciousness
• Distribution techniques – reliance on new technology; VOD, streaming
• Regulation of the industry through BBFC (British Board of Film Classification).
• Regulation including Livingstone and Lun

Blinded by the light (2019)

  • Blinded by the Light is an example of a US/UK co-production and distribution.
  • Directed by Gurinder Chadha from Bend it Films, who also directed ‘Bend it Like Beckham’ (2002)
  • Its distributor New Line Cinema (an American production studio owned by Warner Brothers Pictures Group) is associated with ‘indie’ films and is  co-funded by  independent production companies including Levantine FilmsBend it Films and Ingenious Media.
  • Costing $15million to make, the movie is a low-mid budget production
  • Traditional marketing and distributing techniques were used, such as posters, trailers, film festivals etc… , to promote the film
  • The true story generates a sense of sentiment and makes it more relatable
  • The role of Bruce Springsteen’s music engages a wider audiences through nostalgia based appeals
Bend It Networks– ‘based on the memoir ‘Greetings From Bury Park’ by journalist/broadcaster Sarfraz Manzoor which chronicles his experiences as a British Muslim boy growing up in 1980s Luton and the impact Bruce Springsteen’s lyrics had upon him’
– ‘he [Springsteen] had not only read, but admired the book’
Deadline (Mike Flemming, 2019)– ‘New Line has confirmed Deadline’s scoop that it has acquired Blinded By the Light after its big Sundance Film Festival bow’
– ‘It is the biggest sum paid for a Sundance film so far in what has turned out to be a very hot market.
– ‘Some of the allure of Blinded by the Light had to do with the surprisingly universal appeal of Springsteen’s coming-of-age tunes’
Variety (Roy Trakin, 2019)– ‘setting up a spirited bidding war won by Warner Bros. and New Line Cinema’
– “It’s a reminder to all of us what our lives were like back then, and what we’ve achieved since then. I believe we’ve moved on from that.” – Chadha
Independent (Clarisse Loughrey, 2019)– ‘strikes right to the heart of why Springsteen’s work has had such an impact on culture’
– ‘Blinded by the Light offers not only a reminder of Springsteen’s lyrical genius, but of how he’s always served as a beacon for the disenfranchised, wherever they may be.’
ProductionLevantine FilmsBend it Films and Ingenious Media
Distribution New Line Cinema (owned by Warner Brothers)
ExhibitionNetflix, Instagram, Facebook, Twitter
Mergingin 2008, New Line Cinema shut down as an independent company in order to merge with Warner Brothers
ConglomerateWarner Media – owns Warner Brothers, distributor or ‘Blinded by the Light’
GlobalisationThe American company New Line Cinema working with British company Bend it Films allows them to reach a wider market, creating much larger profit margins for the two companies
Horizontal Integrationmultiple companies worked together to produce the film as well as the multiple platforms used to exhibit the film which ultimately increases market power and reduces competition
Cultural ImperialismThe American singer Bruce Springsteen dominates the way that the main character, Javed, perceives the world around him which according to his Father humiliates his Pakistani background
GatekeepingNew Line Cinema will regulate certain aspects of the film in order to promote a certain message. Eg – the incorporation of America in the film appeals to a wider audience as it imposes western views and is representative of the American company
RegulationRated as a 12A by BBFC due to ‘racist language and behaviour’ and ‘ moderate bad language’

Livingstone and Lunt – the idea that there is an underlying struggle in recent UK regulation policy between the need to further the interests of citizens (by offering protection from harmful or offensive material), and the need to further the interests of consumers (by ensuring choice, value for money, and market competition).

David Hesmondhalgh wrote The Culture Industries (2002) which highlights his concerns with the creative industry and it being too business and economically driven, effecting the quality of work life and human well being. Forbes magazine estimated that in 2018 over 80% of the 700+ films created made no profit, which supports Hesmondhalgh’s view that the creative industry is a ‘RISKY BUSINESS

RisksHow the Risks are Minimised
It can take considerable marketing efforts to break a potential writer or performer as a new ‘star’, especially without a built initial fanbase meaning hiring newcomer Viveik Kalra as the main character may have posed potential riskStar formatting allowed the producers to introduce well-known stars, such as Hayley Atwell from the avengers franchise, with a ready-made audience in order to neutralise a potential loss of engagement whilst also allowing opportunity for new actors to thrive. Furthermore, the use of traditional social media marketing techniques allows for wider publicity without being too expensive
An audiences tastes are continuously adapting which makes predicting their needs and wants nearly impossible which is especially difficult in such a competitive market Remaking a previously successful book with a ready made audience ensures the company that the film will generate sales whilst also saving time and money, which could make up for possibility of potential loss, for the production companies as the narrative is already laid out for them.
With such a varied market it can sometimes be difficult to generate new and unique ideas, especially when a film is being distributed by such a huge mainstream company like Warner Brothers, and therefore could result in a failed production and a loss in profitRebranding Springsteen’s patrimony, the narrative can engage the tastes of more contemporary audiences whilst also touching a wider audience through nostalgia based appeals, such as those who listened to Springsteen during his prime era. Also the use of independent labelling engages the alternative audiences who are reluctant to consume mainstream media.

 

plan

  • 1: david hesmondhalgh – risky business
  • 2:about the film – budget, quote bend it networks
  • 3: risk 1 – merging, exhibition
  • 4: risk 2 – globalisation
  • 5: risk 3 – horizontal integration, production, distribution
  • 6: conclusion – quote Variety and Deadline, many risks in the industry however producers minimised them effectively

BLINDED BY THE LIGHT NOTES

  • Bruce Springsteen music is used and licenced within the film.
  • The film wasn’t a high budget film with only around $15 million to spend on the entire production.
  • Companies that funded the film were New Line Cinema, Levantine Films, Ingenious Media and Bend It Films.
  • The film used the normal ideas of posters, adverts and bill boards to advertise the film.
  • The film wasn’t released on the typical DVD format after being released to cinemas, it was released to a streaming service after making $17.2 million in the box office.
  • Perfect example of what a low-budget American film can look like.