CSP Task 1
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CSP 1 & 2
The front cover of Lara Croft may be seen as reactionary as it is a stereotypical portrayal of a female character however it may also be seen as radical due to the use of guns which is not something that you see all the time when games are portraying women
CSP 1 AND 2
The way Lara Croft is presented in the CSP 1 front cover of tomb raider as both radical and reactionary. The use of Lara Croft is radical because woman aren’t stereotypically put in action-filled situations. On the other hand the use of Lara Croft on the front cover is to sexualise her. She is posed with her back to the camera with tight fitting clothing which is common in games. This is reactionary because it is expected.
Xbox covers
CSP TASK 1+2
Textual analysis
csp 1 and 2
Key language
Semiotics
- Sign – an object, quality, or event whose presence or occurrence indicates the probable presence or occurrence of something else.
- Code – Symbolic tools used to create meaning
- Convention – Accepted ways of using media code
- Dominant Signifier – Any material thing that signifies
- Anchorage – Words with an image to provide context
Ferdinand de Saussure
- Signifier – a sign’s physical form (such as a sound, printed word, or image) as distinct from its meaning.
- Signified – the meaning or idea expressed by a sign, as distinct from the physical form in which it is expressed.
C S Pierce
- Icon – A sign that looks like its object
- Index – A sign or measure of something.
- Symbol – A sign that has a more random link to its object
Roland Barthes
- Signification – the representation or conveying of meaning
- Denotation – the literal or primary meaning of a word, in contrast to the feelings or ideas that the word suggests
- Connotation – an idea or feeling which a word invokes for a person in addition to its literal or primary meaning
- Myth – a widely held but false belief or idea
Media forms
| Characteristics | Example | ||
| Newspaper | – In black and white print – Published for a general audience – Information on current events and local and regional news | The Daily Express | |
| Television | – Visual – Appeals to a wide target audience – Live news can be broadcasted | Good Morning Britain | |
| Film | – Usually intended for entertainment and/or educational purposes – Continuous showing, no advertisements – Can be expensive and very time consuming to create | David Attenborough: A Life on Our Planet | |
| Radio | – Audio – Music, news and advertisements can be played – The radio station played depends on the area one lives in | Channel 103 | |
| Video games | – Played on a video game console – Expensive to rent/buy – Large variety of games appealing to different consumers | Sims | |
| Music video | – Audio and visual – Illustrates a story of the song – Typically very creative | Chandelier by Sia | |
| Marketing/advertising | – Made to sound or look very appealing to the audience – Can be very expensive to market/advertise depending on who is advertising a product or service, how often and where – Marketing/advertising can be deceptive so people are more interested in purchasing the product/service | Garnier advertisement | |
| Social media | – Free to use – Very large audience – Easy to use and more modern than other media forms | ||
| Magazines | – Very engaging they can have quizzes, games, competitions – Usually are issued monthly, a subscription can be purchased – There are many different genres such as fashion, women’s health, home decor magazines | Elle |
Key Language: DEFINITIONS
Semiotics:
- Sign – Something that expresses a form of communication.
- Code – A symbolic tool used to construct meaning in media products/forms.
- Convention – Accepted ways of using media codes.
- Dominant Signifier – Is the thing, item or code that we ‘read’.
- Anchorage – The words that go along with images to give them a specific meaning.
Ferdinand de Saussure:
- Signifier – Any material thing that signifies (e.g words on a page).
- Signified – The concept that a signifier refers to.
C S Pierce:
- Icon – Signs that represent the signified (e.g a picture).
- Index – Signs where the signifier is caused by the signified.
- Symbol – Signs that is understood as representing an object, idea or relationship.
Roland Barthes:
- Signification – Levels of meaning.
- Denotation – A literal meaning of a sign.
- Connotation – A secondary meaning for a sign.
- Myth – Stories that are shared and widely believed by the media.
- Ideology – Signs that support powerful structures.
- Radical – Something that goes against something that’s expected.
- Reactionary – Something that agrees with typical ideas.
- Paradigm – A collection of similar signs.
- Syntagm – The sequence which words have been put in to.