• 

• 

• 

• 

• 

• 

• 

• 

For my chosen coursework I am going to create a front page and double-page spread reporting about the recent war crimes and news about the invasion of Ukraine. This will be aimed towards all ages who are interested in learning about the current situation going on in Ukraine and Russia. Since the end of February Ukraine has been under invasion by Russia where many people have been killed so I will make this my main story. I can try to link my work to different theorists and theories from people such as, Jurgen Habermas, Jean Seaton and James Curren which can all be linked towards the production of a newspaper. The company name of the newspaper will be ‘Ukraine Star’ to display to the audience where the newspaper is located. My main headline is going to be related to the story of the Russians leaving snake island, with other headline ideas being the incident in Donetsk and invasion of Kremenchuk mall.

Also, for my promotional flyers I am going to raise awareness towards the invasion of Ukraine by displaying a lot of information and advice. I will include 3 or more images which will appeal to my target audience and create the appropriate layout for a classic flyer layout. I will make the main colours of the flyers to do with the flag of Ukraine being the colours blue and yellow. I will also try include some features from a newspaper such as, captions, headline and quotes. I will follow style models to give me inspiration when creating my flyer to make sure they are the best quality possible.

For my layout and features throughout the paper I am going to include, title, masthead, date, headline, by-line, 6-8 images (spread throughout all 3 pages). I will layout my newspaper in a similar way as Kyiv Post which is a newspaper based in the main area of invasion, Kyiv. My double page spread will include other headlines to do with the Ukraine invasion to keep the same theme throughout the pages.

Overall, the paper will include many columns of information about the invasion and images displaying the situation. I will follow the inverted pyramid structure when creating my newspaper to try and make the best outcome possible. If I need to edit anything I will do this in Adobe Photoshop to create any key elements needed but my main editing software being Adobe InDesign to create the newspaper.

 Ideology can be defined as a collection of values and beliefs. To what extent do media products target audiences by constructing an ideological view of the world?

Forms of media products create different views of the world to attempt to attract consumers and make profits. In this essay I am going to make arguments and statements towards the idea of media products constructing different views by referring to the Daily Mail and The i. As James Curran stated that, “Media enables viewers to plug into different views and perspectives” meaning he believes media products can construct different ideological views through the way newspapers are presented and designed to makes us believe everything it contains.

To begin, on page 6 of The Daily Mail it states, “Final parade was so British” which gives off the main idea about this newspaper being about the queens jubilee and being mostly aimed towards Britain. This displays the idea of the Daily Mail being more of a right wing newspaper because of its conservative views about economy. On the editorial page (page 18) the editor states, “Boris is right and Macron is wrong” this links to Habermas and the theory of the public sphere which is described as a place where citizens come together to exchange opinions, discuss and eventually form public opinion. Meaning, the editor has shown his opinion towards the war situation, which further links to the idea of newspapers constructing different views about the world and creating new beliefs. Habermas also states, “newspapers, letter and notes forged a consensus which shaped the direction of the state/country.” which further proves the theory of newspapers constructing different views. This is evident on the first page when it writes, “Slimmed-down Royal Family is revealed in Jubilee finale” This displays a slight Authoritarian view on Britain because the editor has used the word ‘revealed’ to try and make the family seem as they have been hidden away and have lesson freedom than other citizens. Noam Chomsky quotes that, “he who controls the media controls the mind of the public” meaning whoever controls the Daily Mail have an aim to try and ‘brainwash’ the public into following their beliefs and views.

However, in the newspaper The i they try to target audiences in a more liberal way by conveying there views in a more centrist political orientation meaning they are neither left or right wing. The i is owned by the Daily Mail and General Trust and runs with one independent editor. Where as the Daily Mail clearly supports the conservative party. It quotes, “How long before Priti Patel makes it illegal to boo at someone we find offensive?” as you can see The i is openly criticising the conservative party – showing the liberal stance. The i is described as more of an Libertarian newspaper which means it includes different views towards political parties and freedom. On page 20 it states, “Thank you for saying what was needed to say” which proves my point of the newspaper aiming towards a more liberal view and being a left wing viewed newspaper. Also, on page 32 the newspaper shows more support towards the left wing view and freedom. This is evident, “Flying the flag with pride” meaning the newspaper can be described as a counter-opposite towards the Daily Mail because it doesn’t support the freedom of citizens as much as The i.

In conclusion, both The i and The Daily Mail target audiences by constructing an ideological view of the world through many different ways such as, politics, freedom or opinions.

I am going to produce a front page for my newspaper named CIP that has a target audience of any age who are intrigued in reading international and national news stories.

My newspaper front page is going to be about the Heathrow flight cancellations where 30 flights carrying over 5000 people have been cancelled due to technical issues affecting baggage. I will make links towards theorists such as Jurgen Habermas and James Curran.

For my layout I will have an inspiration of our CSP, The Daily Mail, which I will use as ideas to try and help me create my front page accurately. The front page will include features such as, heading, main image, strapline, masthead and other details. Underneath my main image I will include columns of information related to the main news. Also, I will have a body articles containing around 150 words.

Overall, my front page will be aesthetically pleasing, smooth, and tidy by using text styles such as Aldhabi. I will include the logo and name of my newspaper on the front page. I will create and edit my newspaper features through Adobe photoshop.

Avram Noam Chomsky is an American linguist, philosopher, cognitive scientist, historical essayist, social critic, and political activist.

Noam Chomsky’s theory of universal grammar says that we’re all born with an innate understanding of the way language works.

Noam Chomsky describes himself as an anarcho-syndicalist and libertarian socialist, and is considered to be a key intellectual figure within the left wing of politics of the United States.

Five filters of mass media:

1.Structures of ownership – overall aim is profit

2.The role of advertising – about consumer getting persuaded and consumed into the advert

3.Links with ‘The Establishment’

4.Diversionary tactics – ‘flak’ – distorting and manipulating media

5.Uniting against a ‘common enemy’

AGENDA SETTING

FRAMING

MYTH MAKING

CONDITIONS OF CONSUMPTION

Habermas defined the public sphere as a virtual or imaginary community which does not necessarily exist in any identifiable space. In its ideal form, the public sphere is “made up of private people gathered together as a public and articulating the needs of society with the state”

He wrote his theory in 1962

The Public Sphere:

The public sphere is the arena where citizens come together, exchange opinions regarding public affairs, discuss, deliberate, and eventually form public opinion.

Example – town hall

Public sphere in media:

The public sphere is the realm of communication and debate that came to life with the emergence of mass communication in the form of a relatively small-scale and independent press in the 18th and 19th century.

‘Habermas argues that the development of early modern capitalism brought into being an autonomous arena of public debate.’

‘created a new public engaged in critical political thinking’

Left Wing- Labour [More about humanity]

Right Wing- Conservative [More about economy]

Key Words/ Themes	Daily Mail (textual evidence)	Daily Mail (institutional evidence)	The I (textual evidence)	The I (institutional evidence)
Regulation		The Daily Mail is regulated by the Independent Press Standards Organisations which is an organisation that regulates different kinds of newspapers.
Ownership
War			Page 19 – “Vladimir Putin deserves to be crushed for the sake of his country and Europe” – Ian Birrell personal view presented in the editorial (the newspapers opinions)
Nationalistic	“message to her nation” – towards Britain “how the nation came together to put on a right royal spread” – involves Britain as a whole – Whole paper is about Britain and queens jubilee – preferred nation Page 6 – “Final parade was so British”. Page 10 “How the nation came together to put on a right royal spread”, exclusive because it is not common for whole nation to come together
Authority		The 4th Viscount Rothermere is the chairman and controlling shareholder of the company. Rich Caccappolo is the CEO of Daily Mail
History		Its roots can be traced to the Hull Packet (founded in 1787), which was merged with the Hull Evening News in 1884 and 12 years later moved to London and became the Daily Mail.
Entertainment and Information	Page 9 – “Prince Louis sticks his tongue out at his mother”- shows patriotic (right wing) entertainment	A survey in 2014 found the average age of its readers was 58. The Daily Mail was founded on May 4, 1896. The Daily Mail’s main target audience is lower-middle-class British women.		The editor of The I is Oliver Duff The I was founded on 26 October 2010 Their main headquarters is located at Northcliffe House in London
Human rights
Racial superiority
Business over humans			Page 16 – “someone dying at a rate of 48 seconds.. its shocking… and even more shocking this isn’t front page news” – its displayed as an advertisement and shows The I find business more important than humanity (right wing)
Militarism	Page 25 – “UK send in war crime experts” – Britain sending specialists to help support Ukraine
Freedom			Page 32 – “Flying the flag with pride” – shows The I support of LGBT (left wing) Page 20 – “Thank you for saying what was needed to say” – left wing view on the freedom of Palestine and Israeli state
Protectionism
Crime	Page 21 – “Transgender paedophile is spared jail” “after judge told pervert was anxious about prison” – shows a level of disregard for children		Page 32 – “Three people shot dead in Philadelphia” – The I involves a lot more worldwide news with the Daily Mail being more about the UK
Ideology
Views on conservative party		Lord Rothermere was friends with Adolf Hitler and Benito Messolini and was advised to change the editorial to support them in the 1930s. As a right-wing tabloid, the Mail is traditionally a supporter of the Conservative Party.		Nick Clegg, former UK Deputy Prime Minister and former leader of the Liberal Democrats, a centrist party, is a fortnightly columnist for the i.
Misogyny			Page 38 – “Horror films have been warning us about misogyny for years” “Men as monsters: is that really radical?” – The I seems to show more support towards humanity than the Daily Mail
Patriotism	“parade was so very British” – supporting Britain Page 2 – “We are strongest when united” “No alternative candidate” – the Daily Mail is suggesting Britain are one party Page 18 – “for 70 years the queen has put love of country and public services above all else”		First page – “Slimmed-down Royal Family is revealed in Jubilee finale” – Authoritarian view on Britain
Class superiority	Page 14 – “Prince of wales… uniting the UK” – I think this shows that the Daily Mail believes the Royal Family (upper class) are much more important Page 18 – “Boris is right, Macron is wrong… Saving Putins face is a mug’s game” – Showing Boris’ superiority by involving Putin and Macron

I intend to create 2 posters that inform viewers about false information and news that is spread widely through many different social media sites such as, Twitter, Instagram, TikTok and others. I am doing this because I am trying to help internet users understand what is true and what is false throughout the internet. My second poster is going to portray a very similar idea of making sure people be careful about what they believe and read when browsing through the internet.

• 

•