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definitions

Semiotics

  1. Sign-something which can stand for something else
  2. Code– technical, written and symbolic tools which used to construct or suggest meaning in media forms.
  3. Convention– accepted ways of using media codes
  4. Dominant Signifier– the main representative.
  5. Anchorage-words with an image to provide context

Ferdinand de Saussure:

  1. Signifier-Any material thing that signifies something.
  2. Signified-The concept that a signifier refers to.

C S Pierce:

  1. Icon-physically resembles thing or idea
  2. Index-A sign that has a link to its object
  3. Symbol-Symbol, a sign that has an arbitrary or random link to its object

Roland Barthes:

  1. Signification-process of the construction of meaning from the signs
  2. Denotation-, first level analysis (what a reader can see on the page)
  3. Connotation-meanings or associations we have with the image
  4. Myth-naturalizes events turning history into nature
  5. Ideology-a world view about how society should function
  6. radical– something you wouldn’t expect / out of the ordinary
  7. reactionary-what you would expect/ follows stereotypes

paradign– a collection of similar signs

syntagm– the sequences in which signs work.

media banner

CS Pierce

semiotics- the study of signs

iconic sign(a sign that looks like the object)- earth, table, people

index sign(a sing that has a link to the object)- the word “media”, the shading behind the words, the numbers

symbolic sign(a sign that is arbitrary or random like to its object) – black lines, little table logo, other logos

summer task evaluation

I wrote my article to show how not getting good GCSE grades won’t stop you from getting the job you want. The person I interviewed stated that they didn’t get many GCSEs and have broken the norm that toy need it get GCSE, my article was written to show how the idea of this is wrong and how you are able to do what you want to do. It was also written to get the point across that you are still able to make a living with little qualifications. 

My style model was based off the JEP newspaper. I looked at how they layed out the newspaper and their use of images and the way they worded their articles Aswell as the iconic layout of the paper. I also looked at the font style they use and how they positioned tit and what kind of topics they spoke about. 

The person I interviewed had a very radical opinion towards the topic, they believed that the media had created this false idea that not getting good GCSEs could lead to you not being able to make money and be stuck in a dead-end job. This idea is very different to what many people believe and their beliefs on this topic. They also stated how they were still able to get a good job and make enough to support a family even though they did not necessarily get the best grades that you could get at GCSE level. 

A company which produces an island wide newspaper which most of the island have access to and read to get information about what is happening in the community as well as around the world. This means that it has an island wide audience which people of all ages have access to. 

I would have more closely followed my style model and look at the key aspects such as font and the placement of my pictures and other little details like such. i would also take the photo of the person I’m interviewing and

media forms

FORMSCHARACTERISTICSEXAMPLE
1magazine non-fiction, visual, publicityHEAT
2social media private, visual and readingfacebook
3radio non-fiction, informative auditorychanel 103
4newspapersnon-fiction, factual, readingjersey evening post
5TVnon-fiction, visual ,ad breaks, privateyoung offenders
6film classification, visual, publicthe grinch
7advertising visual, competitivecylit bang
8video games visual, controlminecraft
9 music videovisual, auditorygolden – harry styles