KEY WORDS

Cultural industries– the different types of popular media, produces, distributes products in the creative arts generally in favour of popularity.

Production – the making of a form of media.

Distribution – The methods by which media products are delivered to audiences, including the marketing campaign.

Exhibition / Consumption – The showing off of a product to an audience and the general use of a product.

Media concentration – The decreasing amount of different people who own media outlets, concentrating the amount that fewer people own.

Conglomerates- a company that owns numerous companies involved in mass media enterprises.

Globalisation- The production, distribution, and consumption of media products on a global scale, facilitating the exchange and diffusion of ideas cross-culturally.

Cultural imperialism– Western nations dominate the media around the world which has a powerful impact

Vertical Integration– When a company does all 3 production, distribution and consumption

Horizontal Integration– When a company only produces.

Mergers– Combining two or more things into one.

Monopolies- concentrated control of major mass communications within a society.

Gate Keepers- is a process by which information is filtered to the public by the media.

Regulation-a rule or directive made and maintained by an authority.

Deregulation-the removal of regulations or restrictions, especially in a particular industry.

Free Market – an economic system in which prices are determined by unrestricted competition between privately owned businesses.

Convergence-a phenomenon involving the interconnection of information and communications technologies, computer networks, and media content.

Commodification Process by which things, services, ideas, and people relations are transformed into objects for sale. 

Diversity-it means understanding that each individual is unique, and recognizing our individual differences. 

Innovation – the process of not just an “invention” of a new value for journalism, but also the process of implementing this new value in a market or a social setting to make it sustainable.

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