male gaze- the perspective of a notionally typical heterosexual man considered as embodied in the audience or intended audience for films and other visual media, characterized by a tendency to objectify or sexualize women

Voyeurism- an interest in observing unsuspecting people while they undress, are naked, or engage in sexual activities

Patriarchy-a system of society or government in which men hold the power and women are largely excluded from it.

Positive and negative stereotypes

Counter-types- representation that highlights the positive features of a person or group.

Misrepresentation-the action or offence of giving a false or misleading account of the nature of something.

Selective representation-when some groups of people are represented more in government than others. 

Dominant ideology-Ideologies that are told to us repeatedly by important social institutions 

Constructed reality

Hegemony-leadership or dominance, especially by one state or social group over others

Audience positioning-Audience positioning refers to the techniques used by the creator of a text to try to get the audience to understand the ideology of the text.

Fluidity of identity-Having a fluid identity means having the ability to change how you see yourself, the world, and your actions.

Constructed identity-the way we construct our identity.

Collective identity- individuals’ sense of belonging to a group