Remember to focus on key issues around new media – privacy, knowledge, understanding, education, friendship, behaviour, thoughts, attitudes, beliefs, politics, economics, employment, war, conflict, food, the environment, space, science (essentially social change)
- Overview: New media always creates change (printing press, telegram etc)
- Q: so how has recent technology changed (society, individuals, organisations, ideas, beliefs etc etc)
- CSP 1 – show knowledge of CSP
- characteristics of new media (in reference to CSP 1)
- theoretical / conceptual analysis of new media (loop theory, network theory, Dunbar number, McLuhan, Krotoski)
- Critically thinking about new media (Baudrillard, McLuhan, Krotoski, B. F. Skinner, Zuboff, Lanier – are all essentially critical of new media technologies. But Gauntlett, Shirky, Jenkins are all very positive about new media technologies)
- CSP 2 – show knowledge
- Draw parallels and conclusions
- Suggest future pathways / developments
Discussion Points from The Great Hack
- Data has surpassed oil as the world’s most valuable asset
- The Exchange of Data
- Search for Truth
- Behaviour Management
- Propaganda / Persuasion
- Regulation
- Digital Behaviour management: A Threat to Democracy?
Data has now become the world most valuable asset. Social media and other platforms collect data through behaviour that can be used to predict future engagements. I has also been weaponized to wage cultural and political warfare.