Comparative Table

ThemeNewsbeatWar of the Worlds
Ownership– Owned by BBC
-First Director General: Lord Reith
-Multi-media/cross media
-Not a monopoly
– Left wing libertarian views
Concentration of ownership- small number of firms own radio or tv
– Paternalist approach
– owned by public- Tv license
(private company, cross-media conglomerate, an example of concentration of ownership i.e. just a few companies own everything – oligopoly/cartel)
Habermas
Chomsky
Regulation– Government is at an ‘arms length’ from the media, they don’t control it but advise and ‘look after’ the content, public.
Audience (active/passive)
Lazerfeld
Hall
New technology
Cross Media Convergance
Curran-Theory of Liberal free presssome general ideas:
1. concerns about the commercial interest of big companies
(prioritising profits over social concerns)
2. concentration of ownership – although not monopolies, the small number of big companies is not good for
3. competition
4. Diverse range of voices (plurality)
5. audience choices
SeatonCommercial broadcasting is based on the sale of audiences to advertisers” – Commercial broadcasters (such as ITV) need to secure long term advertising revenue to survive programming.
– No adverts when watching BBC
– need for an active audience.
– money wins (profit-driven)
accountabilitywho looks after the BBC: Annan Report 1980 “on balance the chain of accountability is adequate”
-independence – ie keeping free from state control “without a commitment to public service, broadcasters are increasingly vulnerable to political interference”
-Seaton talks about rise and inevitable need for competition with new technologies – which provides choice
-Provides more entertainment for wider audiences
-WoW targets mainstream entertainment seeking audiences maybe linking to popular culture?

the allusion of Choice – “Choice, without positive direction is a myth, all too often the market will deliver more -but only more of the same”

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