Comparative Table

THEMENEWSBEATWAR OF THE WORLDS
OWNERSHIPBBC [British Broadcasting Company]
public service broadcast, government, BBC board of trustees, first Director-General (DG) – Lord Reith, BBC multi-media/cross-media, transnational/transglobal, not a monopoly, concentration of ownership i.e. small number of firms who own TV and radio even though there are lots of different stations, left-wing libertarian ideology
CBS [Columbia Broadcasting System]
private company, cross-media conglomerate, an example of concentration of ownership i.e. just a few companies own everything – oligopoly/cartel
HABERMASTransformation of the Public Sphere
media is constantly changing, BBC keeping up, intention enshrined in their ethos – “to inform, educate, and entertain“, not to make money or profit – they put money back into programmes so quality is important, this fits into Habermas’ notion of transforming the public, the BBC is more paternalistic – what you need not what you want
most private businesses are aimed at making money – caring more about the profit than the public, populistic – more concerned with entertainment than education, commercial ethos – not in the ethos of Habermas
CHOMSKYentertainingsome people can’t distinguish truth from fiction – universal grammar
CURRAN
SEATON
REGULATIONOfcom [Office of Communications]
BBC Charter governed by Parliament, license fee regulates BBC as well, BBC ethos – “to inform, educate, and entertain“, new technologies mean BBC faced with more competition
FCC [Federal Communications Commission]
regulator for private business i.e. not necessarily in the public interest
AUDIENCEActive
audience participation, online accessibility
Passive
The hypodermic needle theory suggests a media text can have a powerful and immediate effect on the passive audience. It would seem The War of the Worlds production supports this argument because so many terrified listeners, for example, “rushed out of their houses” to escape the “gas raid”
AUDIENCE (LAZARSFELD)Two-Step Flow of Mass Communication
AUDIENCE (HALL)Theory of Preferred Reading
NEW TECHNOLOGYNewsbeat is on social media, internet radio and apps.
CROSS MEDIA CONVERGENCE
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