1- Oh Comely is a magazine that makes people smile, full of quiet moments and stories
2 – it makes people feel better about themselves the way they are
3- launched in 2010
4 – publishes 6 issues a year
5- laust issue was September 2021 due to the pandemic
6 – owned by ice berg press
7 – CEO if iceberg press is Patrick Tembo
-In Oh Comely, there is a radical and apposed representation of women, following ideas of Stuart Hall’s theory on the 3 categories of media representation, it empowers them and not sexualising them like most mass media products such as Men’s Health.
-Steve Neal- repertoire of elements, similarity and differences.
Introduction. Launched in 2010, “Oh Comely” was published by the “proudly independent” Iceberg Press. According to their website, it was a “mindful magazine with a fresh perspective”. Each issue was available to purchase for £5 in a few newsagents, independent retailers, cafes and museums.
– magazine focuses on the non sexualisation of women and representation of women being strong and successful, instead of the reactionary representation of women being overly sexualised by the clothing they wear and other stereotypical hobbies or interests the media think women will be interested in and information they need to know according to powerful producers.
– instead of society’s invisionment of women and according to the medias history of making women dependant on men, and presuming they all wear pink and are housewives, Oh Comely wants to represent women in a completely different way and change society’s beliefs.
theorists-
– This image of ‘undressed women’ in a magazine isn’t rare as many magazines in the media industry projected women in such circumstances where they are partially naked and venerable to the viewer looking ‘sexy’ or ‘seductive’.
– This radical image of a women who is ‘obese’ compared to other women displayed in other magazines in such a manner displays what this magazine wants to create, a healthy loving space for every women who may not be accepted in society’s view of ‘normal’ or a ‘attractive’ women to be appreciated and celebrated.
– The display of her curves and brightly coloured hair goes against all of society’s invisionment of a ‘women’. Having a skinny waste and blonde/brown hair. If the magazine published a ‘normalised’ white girl, it wouldn’t be question, but due to the nature of this magazine, the key notion is to display women in real life, not photoshopped and in a unrealistic environment like the top of the Eiffel tower or walking on water.
theorists-
– On this page it displays a middle eastern or Hispanic women who is the CEO of a tech company. The stigma around women of colour in the media compared to white women is shown by the choice of actors, presenters and models. As the subject of inclusivity increases in modern media and the aim of introducing all ethnic minorities into the spotlight, it has become less of an issue of all white casts. But this magazine is furthermore highlighting how important it is to involve everybody regardless of their differences.