https://www.mindmeister.com/map/2218966282
???? cost, how long it took to make
all businesses follow produce – distribute-consumption
Public Service Broadcasting
What is it? Involves radio, television and other media outlets whose primary mission is public service. It ensures diversity in the media and plurality in news, and creates programming which reflects and examines wider society
“ethos of the BBC is to inform, entertain and educate”
,BBC
Channel 4 Corporation was set up by an Act of Parliament. It is a publicly owned not-for-profit corporation and does not have any shareholder. So it is public and private owned (Mixed Model)
What’s good about BBC? Almost free, easy to access, wide variety of programs, not overly commercial.
- Cultural industries – Cultural industry refers to the various businesses that produce, distribute, market or sell products that belong categorically in creative arts. Such products could include clothing, decorative material for homes, books, movies, television programs, or music.
- Production–
- Distribution
- Exhibition / Consumption
- Media concentration
- Conglomerates– a multi-industry company – i.e., a combination of multiple business entities operating in entirely different industries under one corporate group, usually involving a parent company and many subsidiaries.
- Globalisation (in terms of media ownership)
- Cultural imperialism– the imposition by one usually politically or economically dominant community of various aspects of its own culture onto another nondominant community.
- Vertical Integration– Distribution company buying a Production Company
- Horizontal Integration– Production company buying a Production company
- Mergers-an agreement that unites two existing companies into one new company (i.e Heinz Co and Kraft Foods Group Inc merged their business to become Kraft Heinz Company)
- Monopolies
- Gatekeepers
- Regulation
- Deregulation
- Free market
- Commodification
- Convergence
- Diversity
- Innovation
Two Step Flow of Communication (active consumption)
“What is significant here is that this theory suggests that the audience are ACTIVE NOT PASSIVE, in that audience consumption is based on consideration of what others think not a PASSIVE process of unthinking”
