BBC local websites piggybacked on the work of independent websites.
Regulated by Ofcom
Competition of non-regulated and regulated from internet
Targets a youthful audience steering clear of polysyllabic words – revealed by editor
BBC charter- information, support learning for all ages, show creative outputs, reflect and represent all UKs regions, reflect UK culture and values. (Citizen based)
Ethos: entertain, inform and educate
Public service broadcast ; rely on government so citizen based.
