Essay Structure

Focus on key issues around new media – privacy, knowledge, understanding, education, friendship, behaviour, thoughts, attitudes, beliefs, politics, economics, employment, war, conflict, food, the environment, space, science (essentially social change)

1. Overview: New media always creates change (printing press, telegram etc)
2. Question: How has recent technology changed (society, individuals, organisations, ideas, beliefs etc etc)
3. CSP 1 – Show knowledge
4. Characteristics of new media (in reference to CSP 1)
5. Theoretical / conceptual analysis of new media (loop theory, network theory, Dunbar number, McLuhan, Krotoski)
6. Critically thinking about new media (Baudrillard, McLuhan, Krotoski, B. F. Skinner, Zuboff, Lanier – are all essentially critical of new media technologies. But Gauntlett, Shirky, Jenkins are all very positive about new media technologies)
7. CSP 2 – Show knowledge
8. Draw parallels and conclusions
9. Suggest future pathways / developments