- Ownership (INSTITUTION) =
- Conglomeration, vertical and/or horizontal integration
- Cross-media titles / products (= INSTITUTION)
- Income / Expenditure (= INSTITUTION)
- Advertising, marketing, product placement etc – in terms of revenue and type of products featured in Vogue (INSTITUTION & AUDIENCE)
- Primary target audience (= AUDIENCE)
- Uses and Gratifications (= AUDIENCE)
- Messages sent (encoded/decoded) ie the values, attitudes and opinions of this CSP (or ideology / political & social bias) (= REPRESENTATION)
- Use of new technology / relationship to old technology (= LANGUAGE)
- Layout, language, style, design, words, images, symbols, connectivity (=LANGUAGE)
Publisher / ownership: Condé Nast – Condé Nast is a global mass media company founded in 1909 by Condé Montrose Nast, and owned by Advance Publications. Its headquarters are located at One World Trade Centre in the Financial District of Lower Manhattan.
Target audience: Teen Vogue is an American online publication, formerly in print, launched in January 2003, as a sister publication to Vogue, targeted at teenagers.
“Teen Vogue is the young person’s guide to saving the world. We aim to educate, enlighten, and empower our audience to create a more inclusive environment (both on- and offline) by amplifying the voices of the unheard, telling stories that normally go untold, and providing resources for teens looking to make a tangible impact in their communities.” – From Conde nasts website about Teen vogue.
“Teen Vogue is the destination for the next generation of influencers. We educate, enlighten, and empower young people, arming them with all they need to lead stylish and informed lives. Teen Vogue, launched in February 2003, delivers 27 million-plus monthly impressions through a combination of TeenVogue.com, multiple social media platforms, and a robust video channel.” From Conde nasts website about Teen vogue.
SOCIAL MEDIA:
- website http://www.teenvogue.com/
- Facebook page https://www.facebook.com/teenvogue/
- Twitter feed https://twitter.com/TeenVogue
Teen vogue talks about Fashion, culture and politics. One article that was recently published about Andrew Tate with the headline as “Andrew Tate and the “Manosphere” Show How Far Hating Women Can Get You” by Lexi mcmenamin, 19th January 2023. The article includes links when you press on it, it takes you to an relevant article to help the reader to get a better understanding on the Topic.
Income:
Teen Vogue’s Annual Revenue = $14.0 Million
The average employee at Teen Vogue makes $43,053 per year.
80% of Teen Vogue employees are women, while 20% are men.
- The most common ethnicity at Teen Vogue is White (58%).
- 18% of Teen Vogue employees are Hispanic or Latino.
- 12% of Teen Vogue employees are Black or African American.
Teen vogue was founded in 2003
DIGITAL – 5.4 million
SOCIAL – 13.1 million
VIDEO – 24.4 million
Teen vogue covers the latest in celebrity news, politics, fashion, beauty, wellness, lifestyle and entertainment.