INTRODUCTION

As we approach the last few topics of this A level course and before we look specifically at the 3 New Media CSP’s: The Voice, Teen Vogue and The Sims Freeplay, we should briefly consider what we can understand about New Media in relation to Old (legacy) Media that we looked at in the previous half terms (ie TV, PSB, eg BBC, radio, Newspapers etc)

New media is a broad area of study which needs to be more closely reframed in terms of a specific case study or text (which we will do with The Voice, Teen Vogue and The Sims Freeplay and we have done with Tomb Raider and Metroid); a particular form technology (hardware or software), or (as in the case of this A level course) a specific area of study (language, representation, institution or audience).

So let’s start by listening to a conversation between a human and a robot.