Newsbeat is the BBC’s radio news programme broadcast on Radio 1.
differs from the BBC’s other news programmes in its remit to provide news tailored for a specifically younger audience of teenagers and early twentysomethings.
Extra Examples: Newsbeat is an example of a transitional media product which reflects changes in the contemporary media landscape. Newsbeat is both a traditional radio programme with regular, scheduled broadcast times, but it is also available online after broadcast.
Media Industries
digital audio broadcast (DAB)
The BBC is a Public Service Broadcaster, funded via the TV license fee. No advertisements. Focuses on informative and educate. Large Company. Also broadcast on BBC radio 1 extra, a digital radio channel reflecting popularity of converged / merged online technology. Aimed at a more urban black audience, reflecting BBC’s remit to provide content for a diverse audience. Reaching and connecting with anyone.
There might be a voice ident where the presenter mentions the name of the broadcast and the current time: “This is Newsbeat at 3.45pm”. The intro could be in the form of a bulletin – a list of the main stories which will be featured in the broadcast. / The Newsbeat producers responded to this challenge by serving content on their website, YouTube channel, Twitter account and Instagram profile. Taking a multi-platform approach ensures the product remains relevant to its audience.
Newsbeat was launched on 10 September 1973
presenters- Prison Hastie and ben Mundy
15 min program – available to download
Not gender specific ]
Sony radio acedemy award.
The programme’s first presenter was the Radio 1 DJ Ed Stewart and he was succeeded by Laurie Mayer and Richard Skinner.
Media Audiences
Stuart Hall argued producers encoded meaning and values into their texts which was then decoded by the audience, but our reactions are shaped by our individual frameworks of knowledge. / Newsbeat had to compete against traditional print media and the conventions of roll news channels, but mobile-first audiences are now learning about important events through what is trending on their social networks and notifications of breaking news flashing on their screens.
More 15 to 24-year-olds (34% of them) get their news from Newsbeat than from any other BBC TV or radio outlet.
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- tailored for younger audiences
- transitional media- live show, recordings, video.
- Not gender specific
- funded by tv licence (hypotheticated tax)
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- how does the BBC industry work in terms of news beat.
- how is representation presented though the BBC in terms of news beat.
- how does BBC attract audiences, in terms of news beat.
I understand that the BBC which is government regulated, owns News beat and takes a transitional approach in order to appeal to a younger audience who are shying away from radio.