CSP- Mens health magazine

  • Constructed reality (of what men should look like)
  • Centred around the man
  • Dominant colour blue as blue is often linked to boys “boy colour” – reactionary, stereotype
  • Surrounded by bold, idealistic quotes
  • very subtle features/elements such as barcode, price, date
  • The anchor is large and dominant with a small design feature of vin diesels head being brought on top
  • using the actor vin diesel represents gender stereotype of men

FOFO Task

  • Owned by Hearst, american business information conglomerate, owns multiple magazines.
  • Hearsst owns half of a&e cable network

  • William R. Hearst III now chairs Hearst Corp., which owns more than 360 businesses.
  • ownership of weekly newspapers including the Houston Chronicle, San Francisco Chronicle, San Antonio Express-News and Albany Times Union; more than 200 magazines
  • Men’s Health magazine had an average monthly reach of around 1.8 million individuals in the United Kingdom from April 2019 to March 2020
  • At one point between 1920 to 1930 Hearst was the biggest media conglomerate in the world
  • The magazine was acquired by the Bauer Media Australia, which purchased Pacific Magazines in May 2020. In July 2020, publication of the magazine ceased.
  • Hearst also owns siter magazine Women’s Health

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