Right wing vs Left wing

Libertarian vs Authoritarian

Key Themes and Ideas:

Globalisation Business over humans (economy over public health) A country’s economic stability > Individual unemployment issues (A country’s wellbeing over individual wellbeing) Patriotism (A blind support of my country) Racial superiority Class Differentiation Militarism and justification of military use The fusion of entertainment and information Protectionism and government regulation Freedom of people Restriction of immigration Religion Charity Social security Views on schooling Older values

Newspapers

Key word / theme / question etc	Daily Mail (Textual evidence)	Daily Mail (Institutional evidence)	The i (Textual evidence)	The i (Institutional evidence)
Views on Conservative party	p18 is the ‘Comment’ ie the editorial or voice of the paper ‘Only Starmer gains from this clueless plot’ – ie Labour will gain from Conservative divisions over Boris Johnson	As a right-wing tabloid, the Mail is traditionally a supporter of the Conservative Party. It has endorsed the party in every UK general election since 1945, with the one exception of the October 1974 UK general election, where it endorsed a Liberal and Conservative coalition.	Front cover ‘Johnson future turning toxic for Tories’ seems to be against Conservative / Boris Johnson
Business over humans			Page 16 – Shows an advertisement of a world issue, but is a focus on charity over business. Can be seen as both business and humanity based.	Published in London by Daily Mail and General Trust
Globalisation		The Daily Mail officially entered the Irish market with the launch of a local version of the paper on 6 February 2006; free copies of the paper were distributed on that day in some locations to publicise the launch		The i was named British National Newspaper of the Year in 2015 in the 2015 News Awards. At the 2019 British Media Awards, the i won Gold in the Media Brand of the Year category, Silver for the Digital Product of the Year, and Bronze in the Print Product of the Year category.
Patriotism	Front page ‘Joyous Jubilee’ – supporting Royal Family Header above many pages “Our platinum queen” – use of our shows a support for the queen and shows patriotism		Front page ‘The new Firm’ slightly critical of Royal Family
Racial superiority
Feminism/ Females		women making up 52–55% of its readers The term “suffragette” was first used in 1906, as a term of derision by the journalist Charles E. Hands in the Mail to describe activists in the movement for women’s suffrage The Daily Mail’s main target audience is lower-middle-class British women. It was the first newspaper in the UK to write articles targeted at women.
Nationalism	page 10 ‘how the nation came together’ suggest national harmony – we are all together.
Militarism (use of military)	Page 18 – Justified use of military against Russia
Authoritarian / Libertarian	Still uses an Editorial ie the voice of one over many?		Does not have voice of editor, but an ‘Opinion Matrix’ instead ie a range of different voices and opinion – so much more freedom and plurality, in voice and thought? Has space for many views and different stories in a more fair and libertarian way Also the main page and master header ‘i’ is interesting as it can be seen to reflect the views and the structure of the newspaper. Can be viewed as a personal pronounal address as an effect to illustrate its more modern values and goals to be a greater newspaper for everyone. Page 20 – Shows political views against the more authoritarian views of certain parties. “How long before Priti Patel makes it illegal for people to boo someone who they find offensive?” “… showing the Prime Minister as a bumbling spinner of lies.” – The i allows all different ideas and views on its ‘Opinion Matrix’ sections. “Speaking truth to power” – title – “Thank you to Michael Day for saying what needed to be said about the oppressive Israeli state”
the fusion of entertainment and news / information	Page 9 – Shows a picture story of Prince Louis and his mother in a comedic manner as the 4 year old misbehaves (not relevant but is still in as its own page – shows patriotic values of the daily mail – right side, more authoritarian) Page 13 – Shows a fictional character beside the queen as in an entertainment aspect, promoting the Paddington film

Facts about the Daily Mail

1. Publisher: DMG Media
2. First issue date: 1896
3. Owner: DMG Media, Daily Mail and General Trust
4. Editor: Paul Dacre, Stewart Steven, R. D. Blumenfeld, W. G. Fish, Tom Clarke
5.  It is the United Kingdom’s second biggest-selling daily newspaper after The Sun.
6. Morning daily newspaper published in London, long noted for its foreign reporting, it was one of the first British papers to popularize its coverage to appeal to a mass readership.
7. The Daily Mail’s main target audience is lower-middle-class British women. It was the first newspaper in the UK to write articles targeted at women.
8. Support of fascism: 1930–1934
9. Lord Rothermere was a friend of Benito Mussolini and Adolf Hitler, and directed the Mail’s editorial stance towards them in the early 1930s
10. On 5 May 1946, the Daily Mail celebrated its Golden Jubilee. Winston Churchill was the chief guest at the banquet and toasted it with a speech.
11. As a right-wing tabloid, the Mail is traditionally a supporter of the Conservative Party. It has endorsed the party in every UK general election since 1945, with the one exception of the October 1974 UK general election, where it endorsed a Liberal and Conservative coalition.

Facts about The i

1. Owner: Daily Mail and General Trust
2. Editor: Oliver Duff
3. Founded: 26 October 2010
4. Headquarters: Northcliffe House; London, England, UK
5.  It is aimed at “readers and lapsed readers” of all ages and commuters with limited time
6.  Published in London by Daily Mail and General Trust
7. The i was named British National Newspaper of the Year in 2015 in the 2015 News Awards.
8. The paper had an average daily circulation of 302,757 in March 2013, significantly more than The Independent, though that figure has since continued to decline, and had dropped to 233,869 by February 2019.

9. Editors

• Simon Kelner (2010)
• Stefano Hatfield (2011)
• Oliver Duff (2013)

10. At the 2019 British Media Awards, the i won Gold in the Media Brand of the Year category, Silver for the Digital Product of the Year, and Bronze in the Print Product of the Year category.

11. During an interview for the i in December 2017, then Labour leader, Jeremy Corbyn declared himself to be a dedicated reader of the i, saying that its compact size and concise articles suited his busy lifestyle as Leader of Her Majesty’s Opposition