A ‘permissive society’ is one in which liberal behaviour becomes more accepted – particularly with regard to sexual freedoms. One of the most famous examples is that of 1960s Britain, where being ‘deviant’ gained new meaning.

• The sexual revolution in the 1960s United States was a social and cultural movement that resulted in liberalized attitudes toward sex and morality. …
• With the introduction of the pill and second-wave feminism, women gained more control over their bodies and sexuality during the 1960s.