I intend to make print campaigns to raise awareness of a media regulation issue – women’s right for education in developing countries.

I will make three products. Firstly, I will produce a social campaign, this will look like an Instagram post, it will have a #worldswomensrights, it will feature a main picture emblematic of my campaign of an African woman with a google search bar edited over her face with the words typed ‘women should stay at home’, ‘women should not work’, ‘women need to know their place’ and lastly, ‘women should not have rights’ over her mouth to indicate how women have had a lack of freedom of speech and have a right to a good education and to work. It will also have a username, it will also have all of the icons, logos, emblems that are associated with Instagram eg share, like button etc.

For my second, I will create a poster, which will be by Unicef. It will include a strapline, ‘Women’s Rights are Human Rights’, with the dominant signifier of an Asian women wearing a hijab as well as the Unicef logo.

For my third,

The audience for my products are sixth form and college students mainly from the ‘West’ as it is about raising awareness of what Jacques Lacan calls ‘The Other’. In fact, this campaign will help me to understand and engage with the concept of ‘Orientalism’ developed by Edward Said, which talks about how the West stereotype and caricature the East. So I will look to create positive countertypes and messages to support my ideas.

In terms of audience theory this is adopting what Paul Lazarfeld called the Two Step Flow theory which drew upon opinion leaders to alter perceptions and ideas.

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regulation of social media and the affects it has on the younger generation

for my statement for intent i am going to try and regulate social media as the media of big companies store many of our private data like Facebook and snapchat. these companies are dangerous due to the private data they collect as they could cause a lot of damage and these companies contribute to many peoples lives as technology advances on. for my products i am wanting to write an article on the breach of privacy that occurred over a six month period starting at 7 June, 2018 and 4 December, 2018. this data i collected off of the bbc article website

i want to write a article on the regulations that should be put in place and to raise awareness of social media and the consequences of these breaches of privacy and the affects they have on people.

in my article i will start off with talking about Facebooks breach of privacy agreement and the ways that the breach affected peoples lives and how stolen data can lead to identity theft,and so on. After i talk about that i would then talk about how the companies should regulate themselfs to prevent this from happening

for my second product I will create a billboard that will have a hashtag #KeepYourDataSafeAwareness this way it can be linked to a social media post in order to gain more attention to it after the billboard will have company logos on it like a collage of logos like Facebook, twitter, etc

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