media notes

Media Audiences

Information from the board about audience for you to reflect upon:

  1. Look at the advertising campaigns (trailers, websites at home and abroad) for your chosen CSP TV series and think about how media producers target, attract and potentially construct audiences across local, national and global scales.
  2. This means that different audiences interpretations reflect socialcultural and historical circumstances – which provide an insight into audience similarities and differences across local, national and global audiences.
  3. The productiondistribution and exhibition of many television shows how audiences can be reached, both on a national and global scale, through different media technologies and platforms, moving from the national to transnational through broadcast and digital technologies.

Key Thinkers

  1. David Hesmondhalgh

2. Curran and Seaton.

3. Livingstone & Lunt

public service broadcasting

public service broadcasting is a multi-media platform that is open to the public and that the forms of media are different such as raidio and television its purpose is for world wide publishing for the the public and not commercial which is limited to the select view its a media that cultures to its audience eg the public

The public service ethos of the BBC to inform, entertain and educate is something that we should fiercely protect and fund properly

Curran and Seaton talks about the UK media is under control of a handful of global media conglomerates. they also talk about the short lifespan of media due to the money that is needed and is driven by the twin forces creativity and business and the thin line that seperates the two

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