claude levi strauss

Binary means 2 different things completely that can be used for comparison. This theory suggests that narratives (=myths) are structured around binary options

eg: good v evil; human v alien; young v old, poor and rich.

As such, it encourages students to understand narrative as a structure of key (oppositional) themes that underpin action and dialogue to develop a set of messages that the audience are able to decode and understand.

CONCEPTSTRONGLY AGREEAGREENEUTRALAGREESTRONGLY AGREEOPPOSITE CONCEPT
SANEXINSANE
FEMALEXMALE
ORDERXDESTRUCTION
WHITEXBLACK
SADXHAPPY
POORXRICH

FUNCTION OF OPPOSITIONS IN MEDIA PRODUCTS

to clearly explain ideas, to create compelling genre, to create

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