LINKING WITH PREVIOUS THEORIES:
You can understand misogyny (the poor representation of women in the media) in the same way you can understand racism, homophobia, ultra-nationalism and other forms of casual stereotyping, bias and prejudice, that is, through TEXTUAL ANALYSIS and the notion of REPRESENTATION.
As such, this film provides a narrative of INSTITUTIONAL SEXISM, in the same way that we could look at other stories that are concerned with other institutional prejudices – racism, homophobia, Islamaphobia etc.
In other words, this film presents a version of the story of INSTITUTIONAL SEXISM and MISOGYNY. It suggests a link between the presentation / representation of the female form and the ideas of a ruling patriarchy (Fox News, specifically Roger Ailes) and perhaps explains why we are presented with the stories we are presented with and how those stories are presented to us.
Roger Eugene Ailes (May 15, 1940 – May 18, 2017) was an American television executive and media consultant. He was the chairman and CEO of Fox News, Fox Television Stations and 20th Television. Ailes was a media consultant for Republican presidents Richard Nixon, Ronald Reagan, and George H. W. Bush, and for Rudy Giuliani‘s first mayoral campaign. In July 2016, he resigned from Fox News after being accused of sexual harassment by several female Fox employees, including on-air personalities Gretchen Carlson and Megyn Kelly.[1] Shortly afterward, he became an adviser to Donald Trump‘s presidential campaign, in which he assisted with debate preparation.
In a book published in 2014, Gabriel Sherman[4] alleged that, in the 1980s, Ailes offered a television producer a raise if she would sleep with him.[30] Fox News denied the allegation and rejected the authenticity of Sherman’s book.[30]
On July 6, 2016, former Fox News anchor Gretchen Carlson filed a sexual harassment lawsuit against Ailes; Carlson’s allegations were the impetus for more than a dozen female employees at 21st Century Fox to step forward regarding their own experiences with Ailes’s behaviour. Carlson alleged that she had been fired for rebuffing Ailes’s advances.[31][32] Ailes, through his attorney, Susan Estrich, denied the charges.[33][34] Three days later, Sherman reported accounts from six women (two publicly and four anonymously) who alleged sexual harassment by Ailes.[35] In response, Ailes’s counsel released a statement: “It has become obvious that Ms. Carlson and her lawyer are desperately attempting to litigate this in the press because they have no legal case to argue.”