‘stylized repetition of acts’.

Judith butlers states that ”identity instituted though stylized repetition of acts”. She expands on how our reality is all constructed by ourselves and that we mould our lives into this norm. Money, time, gender the worlds boxes that we have to fit into to practically be human and survive.

The idea that women and girls like pink, makeup and small dogs builds a stereotype, alike certain thing such as short skirts, small waist, and big lips attract boys. This is all a constructed reality for us to aspire to or not to.

Harry styles pleasing line tries to surpass the ideal of binary living and belonging to a constructed reality of belonging to a certain group of people, and advertises a product that is usually advertised to souley women, and advertises the product to all audiences no matter what gender. The fact that it it advertiseed by a male increases the rebel to this constructed reality