Quantitative Data Audience Research 1: Cereal box

The quantitative data for this product is the age that it is to be targeted, as it targets the age group 4 to 12, however it doesn’t mean that others can’t buy the product as it could influence all age groups.

Quantitative Data Audience Research 2: Starbucks

The quantitative data from this product is the times that it opens so that people know when the product is available to get.

Another quantitative data research is the cost of the product as it is important to have the knowledge of it as the quantity of the cup is.

Quantitative Data Audience Research 3: My product

The price of the product will be ideal so people would understand the worth of the product and to know exactly how much they would be wasting.

It also depends on the social grade as the higher and intermediate managerial it is the higher chance that you would be earning more if all the facts of the product are truthful.

It will be targeted to all of the female population as it is a female product. There is about 49.6% females in the world so therefore it will be targeted to those.

Qualitative Data Audience Research 1:

The resigned – motivated by survival needs & The explorer – motivated by the need of discovery.

Qualitative Data Audience Research 2:

The resigned – motivated by survival needs & The explorer – motivated by the need of discovery & The reformer – motivated by enlightenment needs.

Qualitative Data Audience Research 3:

The aspire – motivated by esteem/status needs & The mainstreamer – motivated by belonging needs.