Semiotics

Iconic Signs :

-Picture of a newspaper

-Picture of some app icons

-Picture of advertisement billboards

Indexical Signs :

-The app icons signify what apps they lead to

-The billboards display what show is happening at the theater

-The shape and design of the paper indicates that it is a newspaper

Symbolic Signs :

-The word media may mean different things in different languages and different cultures

-Some countries or cultures may have different designs of newspapers

1. Within my induction task I interviewed by friend about her journey in becoming a successful equestrian. I intended to inform people about the horse riding culture and how even though in the beginning people may not be eager to start something new you can still enjoy it and become successful in the industry.

2. I used multiple pictures in order to show the activity in action and the smile on her face represents the joy it brings her. I also used drop caps and coloured font to attract the targeted audience

3. In my article I was trying to use the countertype that horse riding is actually fun and you can be triumphant at a young age. an advantage to doing this is that it can motivate more young people to begin doing new hobbies in particular aspiring to become an equestrian.

4. The kind of company that would publish my article would be in The Horse Magazine, this is because it would educate people on what it is like to grow up learning a hobby

Statement of intent-

In my summer task I wanted to focus on females in hospitality and their experiences. I did this by asking a colleague at work who had 3 years experience, knew that she would be willing to share her experiences, and would make an interesting interview. I asked her 3 questions that resulted in long informative answers, all including topics such as dealing with angry customers, sexual harassment and the positives.

Media language_

The media language used in my language was based in a question and answer format, I used a main image of her in her work uniform as I thought it would set the scene of her on a shift. I added a title and a by-line. To improve next time I will add collems and more colour to make my interview more interesting and include more media language.

Representation-

My product challenges the stereotype of teenagers, a general idea of teenagers in modern society is rebellious and troublesome, but here Tilly is a hardworking teen who balances friendships and school with working, and highlights that teenagers aren’t the problem as it provides us with story’s of adults acting inappropriately and what adults themselves would call improper. It also directly provokes the subject of how without young, enthusiastic staff, who contribute new, fresh ideas, the hospitality world wouldn’t thrive.

Audience-

The audience I am focusing on is teenagers, who work in hospitality, or customers who are restaurant or café users. I want the audience to use the article as a way to step into hospitality workers shoes, and re-think their manor towards staff, and to re-assure other teenage waitresses or waiters that they are not alone in their treatment by customers.

Evaluation-

Next time to improve, I will add columns to my article to create a more magazine/ newspaper aesthetic. Also I also include more topics within my topic of hospitality to cover a bigger scale article.

For my interview layout for my summer project didn’t go as I intended. I believe I could of improve it by having a better layout. My problem was that the person I interviewed, which was my brother, didn’t want his photo on the interview so I added two photos from his holiday which he talked about and he didn’t have any interesting stories. By improving my summer project I could of used columns instead of boxes and adding headlines and more interview questions making it more interesting. Now that I have seen most peoples summer project I understand what I was missing in my interview as it does not look like a typical magazine interview. I used my brother to show that he’s not an annoying stereotypical sibling and that he’s interested in sports and what he’s