| number | media form | characteristics | example |
| 1 | radio | audio only, widely available | radio 1 |
| 2 | newspaper | non linear, visible, public | jep |
| 3 | advertising | visual and audible, shown to public, accessible for everyone | leaflets |
| 4 | film | publicly available, visual and audible | titanic |
| 5 | television | broadcast, private, cheap | good morning Britain |
| 6 | video games | visual and audible, interactive, user feels involved | grad theft auto |
| 7 | social media | production is public, consumption is private | instagram |
| 8 | magazines | visual, lots of photos, public | vogue |
| 9 | music videos | visual, audible, public | call me maybe |
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