| Forms | Characteristics | Example |
| 1 | Magazines | Sometimes contains gifts, special editions show Christmas presents or offers. | The Christmas magazines. |
| 2 | Online, Social and participatory media | Allows advertisement to be seen in-between posts as a visual technique to catch our eye. | Instagram |
| 3 | Film | At home or in public, advertisement before the film. | Kill Bill |
| 4 | Radio | An auditory experience, ad breaks and commercials. Promotes music. | Channel 103 |
| 5 | Television | At home, more private, advertisement breaks in-between | Friends |
| 6 | Newspaper | Uses graphical techniques such as Up capitals and large pictures. | The daily mail |
| 7 | Music Video | Involves music, Subliminal messages. | Gods plan Drake. |
| 8 | Advertising and marketing | | Flex tape |
| 9 | Video Games | | Mario |
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