Statement of intent – Ferrariesta

For my project, I would like to explore my love of cars. Specifically, I want to investigate why I love cars and where that love comes from, by displaying the soul of my own car, the Ferrariesta, and other Fords that relate either directly to it, or that relate to me in where I have found my love of cars as I have grown up. I want to show where a car’s soul actually is, outside of the badge, the status symbol and the price. I want to show what I see in these cars where others simply see a metal box on wheels. I want to display how a car’s soul is fundamentally a reflection of its driver, through all of the intricacies that connect a person to a car, and ultimately question the true value of every car, by showing you what the Ferrariesta means to me.

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