Marco mori

Mori is a portrait photographer from London who specialises in working with big brands such as Hugo boss and Puma he does advertising shoots for charities such as the British Heart foundation. Mori studied typography at the London college of print. He shoots his images with artificial studio lighting mostly with a white light rather than a warm tone or yellow he shoots these on a canon camera but he doesn’t disclose which one specifically. He also specialises in sympathetic retouching 

why I chose this photographer:

I selected this photographer as his work during London fashion week partnered with the detergent brand vanish to create the ‘Rewear Edit’ fits my theme for this project of bringing awareness to how fashion effects the world more than we think such as the ocean and landfills. During this shoot models were photographed surrounded by clothing waste. Renowned stylist and sustainability advocate Miranda Almond has looked to a rubbish pile to curate outfits for the shoot, highlighting the fact that Britain sends 350,000 tonnes of clothes to landfill each year.

Mori will inspire me to use multiple new angles and try out a new style of modern and conceptual photography in my project.

examples of his work

image analysis

I chose this image as I think its really successful and eye catching by having the model in a simple off white dress it creates a good contrast between the clothing waste she’s surrounded by. The background being also covered in clothing waste creates a smooth transition from the harshness of the bath tub prop which is used. The image is taken from an above angle which creates an interesting horizon as the heater would be your focal point the image creates awareness to the topic while also creating a tunnel focal point.

I think the way Marco photographed this image shows a high level of conceptual and artistic skill as he has managed to capture a series of textures and 3 dimensional objects without losing the message in the image.

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