case study: felicity hammond

Felicity Hammond is both an artist and a photographer who often uses a range of mediums when presenting her work in exhibitions, often aiming to immerse the viewer in her work via use of instillations, vibrant colours, lights and textures, ensuring the presentation of her work is just as engaging as the work itself. Her work tends to focus on “political contradictions within the urban landscape” as it’s something that she finds “fascinating”, often expressing her thoughts and feelings through her series’, displaying her work in a half-framed way with materials she’s gathered from old construction sites.

“In her work, Hammond focuses not only on the physical appearance of buildings, but also on their social impact: for whom are they intended and whom do they force out? Whether it concerns new residential homes or commercial properties, so-called “regeneration” is usually a euphemism for strictly entrepreneurial investment rather than any actual improvement for the local area and its inhabitants.”ArtViewer.com

Felicity Hammond “Remains in development”
Felicity Hammond “In defence of the industry”

Image Analysis:

This photo from Hammond’s series “Remains in development” has been edited so that the shadows are tinted a deep blue whereas the highlights are a yellow tint. This creates a sense of melancholy in the image as blue is often associated with dismalness which is then contrasted by the yellow, which I think is used here to add a sense of sickness as it seems to represent pollution in the air, changing the image altogether as it helps to exaggerate how Hammond feels about the environment.

The photo being presented on a wall that looks incomplete and through what looks like a piece of ripped cardboard adds to the photo as it represents how humanity has ripped the Earth of its materials in order to create thousands of buildings, most of which have ended up being abandoned. This makes the piece even more visually interesting to the viewer as they get to see the photo from different angles and perspectives, changing how the image is perceived.

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