Born in 1891, he was a Russian artist, sculptor, photographer and graphic designer. He was one of the most versatile artists to come out of the Russian Revolution, he discovered photography and photo-montage later in life, his photography at the time was socially engaged and went against artistic norms at the time. He was first inspired to create photo-montages by the DADA movement which had the purpose of ridiculing the meaninglessness of the modern world. Rodchenko first started experimenting in the medium, using found images from 1923/24 as well as his own images.
His first published photo-montage illustrated Mayakovsky’s poem, “About This”, in 1923. In 1924, Rodchenko produced his most famous poster, an advertisement for the Lengiz Publishing House sometimes titled “Books”, which features a young woman with a cupped hand shouting “книги по всем отраслям знания” (Books in all branches of knowledge), printed in modernist typography. In the early 1930s he embraced photography as a tool for social commentary, critically depicting the disparity between the idealized and lived Soviet experience. The images he made contrasted with Socialist Realism, which was declared the official style of art in the Soviet Union in 1934.
“One has to take several different shots of a subject, from different points of view and in different situations, as if one examined it in the round rather than looked through the same key-hole again and again.”