Editing and Developing: 6

Chosen Photograph:

Above shows the photograph I have chosen to edit and develop, I have chosen this image as I believe it is one of my better photographs with the lighting being slightly darker which is what I intended for the photograph and also I feel my subject is well positioned in the frame.

Editing Process:

To begin I started by adjusting the brightness and contrast of the photograph, I lowered the brightness instead of raising it as the original ad is quite dark and that is the tone of light I am aiming for.

Next I went through and placed a noise filter of the image to create the effect of what the original ad looked like with it not being a completely clear and crisp image and I feel this is what I can do to add that effect.

Lastly I added a warming filter across my photo to bring out the warmer and yellow tones in the photograph and to not have so many of the cold tones throughout the photograph.

Final Outcome:

This shows my final outcome after I have been through my editing process, overall I am happy with my photograph and how it turned out, I feel it replicates the original ad well and I have been able to generate a response to the ad and the ideas of how ads are changing and showing a way in which women are presented.

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