Contextual/Conceptual Study

Joan Fontcuberta – Artist Research

Joan Fontcuberta, who was born in 1955. He is also a teacher, editor, curator and writer. He received a communication’s degree from Autonomous University of Barcelona in 1977. In his early years of career, he worked in the field of advertising just like his family. Between 1979 and 1986, he taught at the University of Barcelona in the Fine Arts department.

An exhibition by Joan Fontcuberta, titled Through the Looking Glass in association with Digital Nights, involved internet resources (Reflectograms and Googlegrams). These pieces of works aim to reflect the significance of the rise in use of images, the potential of viral distribution and broadcast, as well as artists’ proliferation.

Source

Landscapes Without Memory

The series is deceptive; these aren’t photographs but computer-generated images created by software renderers that are designed to produce 3D images based on cartographic data. Fontcuberta decided to explore the possibilities of the technology by feeding it misinformation: instead of giving it a map to read, he fed it the visual data contained in famous paintings or pictures of different parts of his anatomy. The results are these “landscapes without memory.

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