PUSH Magazine

For my project looking at fashion among youth culture in Jersey, I am aiming to produce a magazine for my final product. I have briefly mentioned this intention in previous blog posts but I will now begin to publish blog posts that show my research on different magazines I will be taking inspiration from in terms of design, style, layout, graphics, text content and actual photography.

I have chosen to present all work produced for this project in the format of a magazine because the actual content I will be producing will fit most appropriately into this style of display. The magazines I will be researching are all magazines that highlight music, fashion and youth culture – the latter is what I will be covering in my project. As well, magazines are becoming much more popular now and there are many more magazines for many more reasons in this current day which cover lots of different things such as fashion, music, TV, home, lifestyle and photography/art. 

PUSH

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PUSH magazine is a very small, independent company that produces regular issues of their free magazine focusing on music and fashion.

Their issues are free of cost and all the customer has to pay is the postage and packaging cost and they can also choose to donate £5 to charity on their checkout.

PUSH magazine have so far published three issues of their magazine. The first issue’s cover star was the British grime MC and producer, Novelist. The second issues cover star was Guernsey born electronic music producer, Mura Masa. Their third and latest issue, published at the end of last year, which I recently purchased had two cover stars to celebrate music in 2017 and these were J Hus, the UK-born rapper and IAMDDB, the Manchester based rap artist. This issue also featured interviews and editorials on Ty Dolla $ign, Mahalia, Rich The Kid and 808ink. The magazine’s priority is promote the music of artists whose name may not get exposed otherwise.

In their magazine, at the front of each issue, they credit all contributors to the issue and these include the editors, writers and photographers. From this, I was able to search all the names of the photographers who photograph for the magazine and these consist of about 10 different photographers; all young and upcoming and specialist in their field.

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PUSH Magazine, Issue 1, Novelist
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PUSH Magazine, Issue 2, Mura Masa

Image of PUSH Issue Three [Out Now]
PUSH Magazine, Issue 3, J Hus + IAMDDB
PUSH magazine is a very current and trendy magazine that is at the forefront of fashion and music. It is a great magazine form myself to take inspiration form when producing my own and other magazines I will be researching include i-D and Dazed & Confused.

In the most recent issue of PUSH magazine that I own, one of the pages includes their own brief manifesto which outlines their intentions as an organisation and what their ethos and culture is as a company. The page reads:

“THEY ALWAYS TALK ABOUT PUSHING THE CULTURE,

BUT IT TAKES MORE THAN ONE TO MAKE A MOVEMENT.

EVERYONE EXERTING THEIR OWN FORCE, MAKING WHAT CONTRIBUTION THEY CAN.

TOGETHER WE CAN MOVE MOUNTAINS,

IF WE ALL PUSH.”

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