I plan to produce two movie posters and three Instagram posts to promote my coming-of-age film “Different Path” the movie focuses on a teenager trapped in the arms of addiction as they go through their messy life and grow into a role model to others in the professional football world. The film includes the life-changing journey of our protagonist with a background of events and change showing perseverance and redemption in a tough situation. My goal is to use vivid storytelling and strong visuals to present the vision of “Different Path” 

“Different Path” engages with a wide range of people that enjoy watching stories of perseverance and personal success. Aimed mostly at young adults and teenager’s audiences, the movie relates to people who are creating their own pathways with challenges in life. The teenage lead will appeal to teenagers who are struggling with peer pressure, discovery, and like to be rebellious through a character who encourages them to overcome difficulties and go for their goals. Athletes and sports fans of all ages will also be interested in watching the movie. The film’s themes of redemption, confidence, and second chances catch the attention of everyone looking for inspiration whilst dealing with life’s challenges, of any age. 

‘Different Path’s’ first movie poster uses powerful photos to show both sides of the protagonist’s journey. The Themes of redemption and second chances are against an old and monochrome background of many ‘Wanted’ posters thrown in a random layout. The poster’s focus, an isolated teenager holding a football with solid determination, stands over these posters of previous sins. The title of the film is clearly presented at the top of the poster in blue with a shadowing on the letters so that the title is bold and stands out, In the poster there is also quotes which link with the movie, the release date and the team behind the movie.  This poster aims to intrigue the audience, allowing them to go into the protagonist’s journey of discovering his best self. 

The protagonist’s two separate worlds are powerfully juxtaposed in the second poster. The poster is Split into two sections, the left side shows the main character involved in the risky world of drug trafficking and illegal drugs. The right side, in contrast shows the main character on the football pitch with the ball in his hands with a face of determination. This poster has the film title towards the bottom of the poster in white with the team behind it on the top of the poster. This poster highlights the protagonist’s transformation and change and the theme of the film, the power of choice in creating your life. 

Instagram posts, for the Instagram posts they will be done similarly to the posters however the posts are in a smaller format so everything in the instagram posts were the important details like, the title and the release date. The first Instagram post would have the caption “caught between the past and the future.” The second Instagram post`s caption would be “from the streets to the stadium.” and the last Instagram post having the caption “breaking free, finding hope”