NEA / Coursework

A2 NEA BRIEF SET 2: GAMES MAGAZINE

You can find the A2 student booklet below which will give you more details about all of the A2 set briefs, but we have now started work on SET BRIEF 2 which is as follows:

1. You should create a front cover, contents page and double page spread for a magazine for gamers similar to PC Gamer, Pocket Tactics, Games TM.

The magazine should represent the gaming community and culture and you will need to convey this via original images used throughout your magazine. You should use the presentational codes and conventions of magazines and the information should be communicated in a way that is appropriate for a gaming audience. Some topics you might consider could include:

  • Covering a Cos-Play/fan convention
  • Covering a competitive gaming or E type event
  • The launch of a new game
  • Responses to a new game from gamers’ perspectives

The target audience for the magazine can be either anyone interested in gaming culture or you may opt to identify a more niche audience such as fans of a specific game or users of a specific platform such as Nintendo or Playstation. Your magazine will need to convey a house style which is recognisable throughout the publication.

Minimum Requirements:

Front cover:

  • Title and masthead
  • Selling line
  • Cover price
  • Dateline
  • Main cover image and at least two further smaller images related to the content of the magazine
  • At least 5 cover lines

Internal Pages

  • Content that is appropriate to the conventions of the genre of magazine being created
  • Original copy (at least 400 words)
  • Each page to use original images as illustrations (the main cover image must not be repeated but the smaller images from the front cover can appear on internal pages)
  • Internal pages should reflect the design codes and conventions of the genre of magazine being created

All pages

  • A clear house style should be used in the presentation of all pages.
  • A minimum of 7 original images should be included in the submission.
  • All copy should be original and a minimum of 400 words should be submitted
  • Work should be presented on pages that are an appropriate size or in proportion to the size of paper used by magazines

To transform your current (AS) NEA / coursework into the A2 coursework PLEASE READ THE FOLLOWING INSTRUCTIONS CAREFULLY:

2. Create three full page print adverts suitable for inclusion in the magazine created for the AS task.

  1. At least one of the adverts should be related to the content of the magazine created for task one.
  2. At least one of the adverts should promote some aspect of audience engagement online.
  3. Each advert should promote a different product, event or service and should demonstrate clear targeting of a segment of the niche audience likely to read the magazine.

FURTHER GUIDANCE

Adverts could be for:

  • games
  • books related to games
  • adverts for conventions/gaming competitions
  • any other products, events or services you feel are appropriate in the context of the magazine and its target audience.

ASSESSMENT CRITERIA

  • Three different adverts, each aiming to engage the audience/audiences as identified in the brief
  • Appropriate copy, layout and design choices for each advert
  • A distinct marketing strategy/specific unique selling point should be identifiable in each advert
  • At least three original images across the three adverts
  • Images should be created and chosen to appeal to the target audience
  • Appropriate layout, design and content choices relating to the placement of the adverts
  • Appropriate choices of font, type sizes and colours to create meaning
  • Appropriate consideration of the industrial context of production.

Make sure that your research / style models are clearly linked to the A2 set brief