For my first print advert to go inside my gaming magazine I will create an ad for a new video game that follows the same genre of games that the magazine writes articles on. I will follow a style model of one of the above images to create a realistic and convincing ad.
style model 2
For my second ad to go in my magazine I will follow this style model to create a print ad for the latest gaming console or device that games mentioned in the magazine can be played on. The second image in the style model shows a gaming console and a game that can exclusively be played on it, I will incorporate this idea into my ad as it advertises two different products in one.
style model 3
For my final ad I will create an ad in the style of a vintage gaming advert to link in with the theme of my double page interview about vintage games however the ad will be for a modern or new game or possibly a reboot of a vintage game so that the theme of the magazine still promotes the newest things going on in the gaming industry.
My first advert is going to be a remake of an old game. Iām choosing to include this as it will create the sense of nostalgia for my readership. I am most likely to create this advert about Mario or Pac-Man.
Advert 2
My second advert will be about a new Nintendo. This will relate to my 80s theme as it was popular then. I am also considering linking my first advert to this one by making the game for a Nintendo.
Advert 3
My third advert will not be to do with the theme as much and focuses more on gaming now. I am going to make an advert for a new gaming headset which provides high quality sound.
My 3rd NEA advert is going to be for a video game store, similar to GAME, GameStop or SeeDee Johns. However, I want to play with this advert and emphasise how the products being advertised are video games. I have used this advert by BestBuy because I think it is very engaging by the use of their bright brand colours.
However, I am going to use parts of this advert for FuncoLand, which will be the prices in the shapes because I think they will stand out.
I wanted to think out the box as most student will be doing adverts for games, consoles and online media, such as streaming sites. I like this advert because it is advertising a store (mine will be a video game store), showing off all their products and the bright colours used will make it stand out, which means it’s most likely to grab the reader’s attention when flicking through the pages
My second NEA advert is going to be for a new video game launching. I am using the below “Call of Duty” advert because when researching, I found this advert was engaging and can link to my front cover, which mentions the launch of a single player shooting game, similar to Call of Duty.
I want to use this as my main style model because I like the action shot and the direct address of the soldier, looking as if he is aiming at the audience. I feel this sets the nostalgic feeling to the video-game, especially as it is a war-type game. I also like the dark colours as it sets a sinister feeling.
I also like the central 3 images of the gameplay as it gives an insight towards the game and I feel it will engage my audience as they can see snapshots of gameplay they will experience playing the game.
My first NEA advert is going to be for a games console, similar to the XBOX and Playstation.
I am going to use this style model because I like the use of the bright green which is the brand’s colours. I also like the direct address of “ALL FREE. ALL YOURS” which sounds like a statement and entices the audience because with the games console, they are getting loads of free extras. I also like the use of the central large image of the console as it is big and eye-catching; I feel that if I flicked through the pages of a magazine, the large central image will attract my attention.
For the games included in the bundle, I am going to make them by using Adobe Fuse so that there is no plagiarism of my work done and I will include bright colours to attract my target audience’s attention as my target audience is young teenager females, so stereotypically they are engaged by bright colours that will grab their attention.
The style models I have researched above all share similar codes and conventions that were/ are frequently used with magazines of the retro genre. For example, using big bold titles which take up quite a large section of the page in order to capture and entice the reader. Images of products, events and people are also used in order to attract the attention of the viewer. But most importantly, each page follows a continuous colour scheme, allowing the page to be presentable, neat and suitable to the product and genre.
For my third and last advertisement, I plan on making a video game advert. Currently I am unsure of which genre of video game I will be making but when I decide, I will base one of these style models around it e.g. if it’s going to be an adventure game, I will base it around something earthy and green like the Pokemon GO advert or the Animal Crossing: New Horizons advert, or, if the game I plan to make is going to be a FPS (First Person Shooter), I will either use bright (colourful characters to bring a sense of hope, magic) or dark elements (death, demons, rain to bring a gothic sense of misery and sadness).
For my second advertisement, I plan on making an advert for an upcoming TV series/film on a popular video streaming application. I’ve decided to make it for a popular video streaming app to let all consumers of the magazine know that they can have easy access to watching the upcoming TV series/film.