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A2 NEA GAMING MAGAZINE ADVERT STYLE MODELS AND PLAN

My Three adverts will all be related to games and gaming as the audience of a gaming magazine would most likely be interested by adverts about games, games consoles, and gaming peripherals like controllers or keyboards made for playing video games with. 

My first advert will be for an upcoming video game, my second advert will be for a games console, and my third advert will be for a piece of gaming peripherals, e.g. a headset, mouse or keyboard designed for gaming. 

My target audience is largely older, being adults or teenagers, and as such my adverts will be more subtle and sleek, as I feel that suits the magazine’s aesthetic more than over the top adverts with bright colours. 

The style models I have chosen show that adverts usually have a large, attention-grabbing title and image along with much smaller text and images that go into more detail about the product that is being advertised. Therefore, I plan to make the adverts attention-grabbing while fitting generally with the aesthetics of the magazine using large images and titles using usually darker backgrounds contrasted by lighter colours. For example, my console advert will have the console dimly lighted but have the light of the console providing a clear point of interest in the main image, from which the reader would be interested to read the more specific text and images in the advert. 

AD ideas / style models

AD 1

health

My idea for my first AD is a health company reminding gamers to not sit inside all day and only game, they need to take care of their well being and general health. I will have someone holding a glass of water being the focus of the AD.

This will advertise an online free drop in session where you can talk to health specialists and get unique advice and things to do specifically to you to maintain good health whilst gaming.

AD 2

spray and pray

My second AD will be a monitor cleaner/spray called ‘spray and pray’. I will have a picture of a monitor and the spray bottle, with descriptions around the image.

AD 3

2 in 1 controller mouse

My third AD will be a 2 in 1 controller and mouse where you can change it to become a mouse or controller with just a few simple steps. This takes up less space and is an affordable price for what it is. HELL RESCUE exclusive to be released before the game is released to promote the game and ensure that gamers have the best quality gaming experience.

ADVERTs

Product

My Ad (Made last term)

I took photos of my mouse to go in the magazine as an article for it but never actually made it. When we got told we had to make an advertisement page for our gaming magazine I thought this shot would work really well as it looks similar to a shot you would see for a mouse advertisement. I then found the style model (above) that was similar to how I imagined it to look. I then took logos from the internet and placed them in similar places as the style model. I then went on to find a name/number for it to show it is a new product as the mouse is actually a G203. All gaming products by Logitech are called G— ( – represents a number). I found the name/number G279 was not taken so to make the mouse different I photoshopped the wire out. On the text I changed the g to look like the g in the logo. I ended up using two o’s where I photoshopped half of one out so it can go underneath the other to look like a g.

Online Event

Phone Game

Source Used for the Pennywise Image: https://www.getsurrey.co.uk/news/surrey-news/terrifying-clown-emerges-woodland-sandhurst-17131276