1. Barthes – (Roland Barthes) is one of the leading theorists of semiotics
2. Pierce – founder of semiotic theories
3. Saussure – the study of signs
4. Semiotics – study signs
5. Sign – a gesture
6. Signifier – a message
7. Signified – meaning/gesture
8. Icon – something represented as a symbol
9. Index – a sign of something
10. Symbol – a sign that associated with something
11. Code – a system of words/symbols
12. Dominant Signifier – a strong message
13. Anchorage –
14. Ideology
15. Paradigm – pattern
16. Syntagm
17. Signifcation – exact meaning
18. Denotation – meaning of something
19. Connotation – a feeling a word gives
20. Myth – a false belief or idea
21. radical text – challenges the dominant ideology
22. reactionary – dominants/supports common sense

An Iconic sign:

1. the human (man)
2. the gun
3. coat

An indexical sign:

1. The word “battle field” links to the game relating to a battle field, linking to the sound of a battle.
2. The gun links to a gun shot.
3. The orange beam of light behind the man, links to the sun, as the color orange replicates a sunset.
4. The word “space” links to non-human planet.

A symbolic Sign:

1. The word “indie” could arguably link to country India.
2. The font color of game is dark (black), which links to coldness and gives off an eerie atmosphere.
3. The letters/words
4. The heading

What is Media?

Media is a form of communication using different types of platforms/mediums, such as television, radio, internet magazines etc.

what is media studies?

Media Studies is the study of how media is used and presented and the history behind it.

what is the point of media studies?

Media Studies teaches students to understand the form of communication and to educate us on how media is used.

Why Media?

I think media will help me… understand how Photoshop is used

I think media will help me… understand how filming is produced