NVC – Non verbal communication. Widows and Orphans – when a piece of text has been left on its own. Plugs/Ears – What tells you what is in the magazine.

PC Gamer, Pocket Tactics, Games TM

1. Barthes – French social and literary critic Roland Barthes is the leading structuralist thinker of the 20th Century. He draws on Saussure’s conception of semiotics: the science of the way signs behave within society. In particular, Barthes examines the arbitrariness of signs within communication systems, such as texts.
2. Pierce – C.S.Peirce was a scientist and philosopher best known as the earliest proponent of pragmatism. An influential thinker and polymath, Pierce is among the greatest of American minds. His thought was a seminal influence upon William James, his life long friend, and upon John Dewey, his one time student.
3. Saussure – Saussure argues that the goal of linguistics should be to identify the elements of a language, to classify them and finally describe the their combination rules in a syn-chronic structure. This view was in contrast with the predominant dia-chronic perspectives of that time.
4. Semiotics – The study of signs and symbols and their use or interpretation.
5. Sign – An object, quality, or event whose presence or occurrence indicates the probable presence or occurrence of something else.
6. Signifier – A sign’s physical form (such as a sound, printed word, or image) as distinct from its meaning.
7. Iconic sign – signs where the signifier resembles the signified, e.g., a picture.
8. Signified – the meaning or idea expressed by a sign, as distinct from the physical form in which it is expressed.
9. Indexical sign – signs where the signifier is caused by the signified, e.g., smoke signifies fire
10. Symbolic sign – signs where the relation between signifier and signified is purely conventional and culturally specific, e.g., most words.
11. Code – a system of words, letters, figures, or symbols used to represent others, especially for the purposes of secrecy.
12. Ideology – a system of ideas and ideals, especially one which forms the basis of economic or political theory and policy.
13. Paradigm – a typical example or pattern of something; a pattern or model.
14. Syntagm – a widely held but false belief or idea. Make people believe a different idea.
15. Signification – the representation or conveying of meaning.
16. Denotation – What is actually there. What the image is.
17. Connotation – What something represents.
18. Myth – Myth in media analysis refers to how words and images are systematically used to communicate cultural and political meanings
19. Anchorage – Some signs provide anchorage
20. Dominant signifier
21. A radical text – Challenges dominant ideology
22. A reactionary text – supports dominant ideology

Netflix Theme

What is Media?

Media is the different types of platforms where different forms of entertainment , educational information and social interaction are used to be shared with a wide audience.

What is Media Studies?

Media Studies is learning how different industries convey language through different forms of media and how the industries work.

What is the point of Media Studies?

The point of Media Studies is to give an insight on how industries function, how they portray themselves and how they are received, media is used every day.