All posts by Bradley P

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new media vs old media

Endless: old media finishes whereas new media, online specifically, is endless ie a magazine will have its start page 1 and will have the last page, page 80 for example whereas new media you find one article nad can keep on going and going.

Stream: In media you are able to view endless amount of media mainly for free where as old media you have to purchase a physical copy which has end and is limited

Who really benefits from a digitally networked society? : I think that it is both big businesses or individuals because;

-Individuals have easy access to their friends

-Individuals are able to make a lot of new friends

-big businesses are able to gain a lot of information on us to create bio for their benefit

re-cap questions

What is the network effect: The network effect is a phenomenon whereby increased numbers of people or participants improve the value of a good or service. However, as more users gained access to the Internet, they produced more content, information, and services

loop theory:

what is Dunbar’s number: Dunbar’s number is a suggested cognitive limit to the number of people with whom one can maintain stable social relationships, relationships in which an individual knows who each person is and how each person relates to every other person.

Marshall McLuhan

Herbert Marshall McLuhan CC was a Canadian philosopher. His work is one of the cornerstones of the study of media theory. Born in Edmonton, Alberta, McLuhan studied at the University of Manitoba and the University of Cambridge. Born on July 21, 1911, and died on December 31, 1980

Marshall McLuhan’s Understanding Media: The Extensions of Man, an acclaimed book that has become a cornerstone in media theory since its publication in 1964, examines humans’ relationships to the different types of media to which they are exposed on a daily basis, and considers how meaning is derived from one’s interactions with these various mediums. In other words, meaning does not lie within the form of media itself or it’s Content

Teen Vogue

Teen Vogue is a former US print magazine and current online publication that was launched in 2003 as a sister publication to Vogue, who targeted their demographic at teenage girls. Teen Vogue like Vogue included stories about fashion and celebrities.

Editor: Elaine Welteroth

Contents: Fashion, politics, Sexuality

A mix of reactionary and radical, some things are normal and expected but some are random or quite unusual especially for young ages

Conglomerate: Conde Nast which is 108 years old media company which has more than 1 billion consumers in 32 different markets

Letter to the free

The artists involved were Common and Bilal Sayeed Oliver. Bilal is an American singer-songwriter and is an independent artist who lives in New York City. He grew up in a religiously mixed household, his mother being a devout Christian and his father, a Muslim.

Letter to the free is a hip hop song which relates to the political issue of how criminals are just modern slaves and was released in 2016. It has been nominated for an NAACP image award for outstanding song. Letter of the free is in the album Black America Again.

Unfinished-Front cover, Contents Page and Double page spread

I redesigned my old gaming magazine to improve it so it was more appealing to my target demographic which are young kids ages around 3-6 and used Little player as my style model. Firstly I redesigned my Masthead to replicate my style model by making it is multicoloured and basic white with Broadway Font, I did it this way so it is more appealing to my target demographic which are kids so by me putting bold font and various colours will catch their eye. For my main image, I enlarged the image that I had created in Photoshop to scale it to be more similar to the model, to make it stand out more, and in order to do this, I had to remove the unnecessary Pieces to create negative space which was then filled when the image was made larger, I also had done this to the barcode which I made in Photoshop which I scaled to be similar to how the model is in the left third of the page. I then added a strapline saying the same thing as my model “video game magazine for kids” which was placed behind the main image just like the model so it makes the main image stand out even more as it needs to be the main attraction when you look at it to bring in potential consumers. The alignment of text was also replicated to be on the right third of the page and I used BrodWay Font with bright colours to make it stand out like how it does on the style model but yet doesn’t distract the consumer from the main image. For my Background colour, I used the gradient tool of blue and green which are the main colour themes that I used and gives the dominant signifier of “boys” as my magazine is mainly targeted and explores more “boyish” games.

For my contents page I

For my double page spread

Double page Spread